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Virtual Assistants

Virtual Assistant Skills and Qualities to Focus on When Hiring

 

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What virtual assistant skills and qualities should I look for when looking for my next team member?

Hiring for a position is more than just looking for people with the right sets of hard skills to complete the tasks. You need more than a content writer who can churn out excellent articles quickly. You want more than a graphic designer who is proficient in 3 different art tools. These hard skills are great, and necessary, but you also need hires to have certain soft skills. This is what helps you to work well with them. 

In this post, we are going to talk about qualities to look for in pretty much every hire regardless of the position, and why they are essential. 

The Changing Landscape of Virtual Assistant Skills

Earlier the concept of hiring remote or hybrid employees was a new concept and business owners found it difficult to expect results from them.

Now it’s a thing of the past! Hiring virtual assistants has become the new normal, as 70% of companies have turned to VAs as they bring a pool of different skill sets. 

Being only good at their job, like creative writing or administrative work, is not enough anymore. VAs need to develop specialized skills like technical know-how or better decision-making skills to deliver results. 

There is also an increase in demand (62%) for VAs with specific skills in various industries as they bring fresh ideas to the table.

The evolution shows the aggressive changes in workplace demands, technological advancements, and the shift to remote-first business models. 

Office worker focused on dual-monitor setup in a modern workspace

Essential Skills of a Virtual Assistant to Look For

As a business owner, you need a virtual assistant who can help your business grow with their unique skills. You need to look for a strategic partner rather than just a task manager. Here are the top skills and qualities of a virtual assistant to look for when hiring:

1. Communication Skills

First on our virtual assistant skills list is probably the most important – communication. Imagine what would happen if hires did not pass information clearly or concisely. The work pipeline would get clogged up. Individual team members would get confused about tasks. Misunderstandings would occur frequently and nothing would get done properly. 

Beyond speaking the same language, there are several signs that a person is a good communicator. 

  • Listens well and is attentive
  • Takes notes
  • Asks good questions
  • Clarifies
  • Can speak back instructions
  • Relays instructions accurately
  • Can give clear instructions

2. Computer Literacy

VAs naturally need to be able to navigate the digital space well. This includes software, apps, tools, and search engines. They typically need to know how to do video conferencing, emails, and the like. They Should also be familiar with the tools in the Google and/or Microsoft suites. At a minimum, they need to be adept in the technologies needed to accomplish their job.

A great VA will keep learning how to increase productivity. They will also take steps to become more effective by using new tools and even automation. Additionally, freelancers also need to know how to navigate virtual assistant websites and freelance marketplaces. 

Focused woman working on her laptop in a minimalist home office.

3. Creativity

These qualities don’t just apply to positions that require creative virtual assistant skills. For instance, you don’t need to be a graphics designer, content creator, editor, or advertiser. Innovation is not job specific.

VAs can exercise their creative muscles together with their problem-solving skills. This way, they can come up with new ways of accomplishing tasks. 

4. Interpersonal Skills

Interpersonal skills go hand in hand with communication skills. VAs need to be able to interact and deal with people at different levels. Most VAs you hire will go under a manager. You will also hire some to be these managers. Either way, they need to be able to work well with others. They must do this to be able to complete projects and attain common goals. Arguably, the best at this are VAs that have worked with several different companies with different cultures. 

They know how to:

  • Adapt to personalities and teams
  • Identify strengths and weaknesses
  • Build connections and rapport

5. Attention to Detail

Virtual assistants need to be detail-oriented. They do this when checking emails, entering data, and creating content. They also apply this skill when assessing the job description and rundown of roles and responsibilities.

Some of the best virtual assistants are those who can spot mistakes that their superiors make. Then they can point them out, ask if it was intentional, and make suggestions to solve them. These qualities should be valued. Attention to detail shows that the VA takes initiative, takes responsibility, and cares about the job being accomplished well. 

6. Time Management Skills

Time management is essential, not only in the case of getting things done in an efficient time frame. It’s more than just meeting a deadline. For VAs, there is another layer. 

A lot of VAs are hired from overseas. This means they don’t always have the same time zone as the hiring company. They need to be able to accomplish their tasks. Then, they must allow room for questions and other concerns they may not be able to ask at any time of day. 

User interacting with a tablet displaying colorful charts and options

7. Decision-Making Skills

Nobody enjoys working with passive actors. VAs need to be able to think on their feet. This is based on their prior knowledge, prior experience, and given SOPs and instructions. A VA should take initiative and shouldn’t be overly reliant on their managers for every decision. 

8. Project/Task Management Skills

Hiring a VA for a management position can be tricky. A manager needs to be able to organize teams and tasks well. This includes having skills in project management software like ASANA, Trello, Zoho Projects, etc. 

These individuals can:

  • Create and organize workflows
  • Plan tasks in advance
  • Communicate goals, milestones, and deadlines
  • Delegate tasks
  • Communicate with individuals and teams 
  • Set up meetings 
  • Execute tasks together with the team
  • Track progress
  • Review results before submitting the final output

9. Independence

The best virtual assistants possess independence. They take initiative and apply knowledge-backed improvisation, which is important.

This is especially true in a long-distance working relationship. Managers can’t hold the hand of VAs forever. Sure, there are some types of VAs, like followers who require guidance, training, and mentoring. However, this should only be a temporary arrangement. VAs should eventually be able to work alone effectively without the need for frequent check-ins or updates. 

10. Organization

A freelancer needs to be self-organized. Organization is a quality that can be observed in several places. They should be able to manage their time and set goals, plan, and manage workflows and teams.

If you hire anyone who cannot stay organized, you will be in trouble. This lack of discipline will soon seep into their work!

Person in a white shirt with headphones using a laptop adorned with sticky notes.

11. Growth-Centered

One of our favorite and essential interview questions for job candidates is, “What do you value more, money or growth?”. This question gauges whether your hire is more interested in receiving a paycheck than in growth opportunities. People that choose the latter are often more ambitious. This also means that they are more likely to care for the work they do and the business they work for. 

12. Integrity and Honesty

You need to be able to trust a job candidate you intend to hire. You need someone who delivers on the brief. This includes any promises they have made to you about their capabilities. You should be hiring someone who does their job with consistent quality. Plus, this should be backed up by consistent morals.

A flaky team member can be a nightmare. Look for someone who exudes an air of professionalism. This is most likely someone who will keep their word. You can count on this type of person to accomplish the tasks you assign them. Moreover, you can count on them to take care of your company.

Even if they make a mistake, most people would rather their hires be upfront about it rather than try to hide it. Most people prefer honesty about their capabilities to a “fake it ’til you make it” attitude. 

13. Research Skills

A lot of VA positions require at least basic research skills. VAs should be able to find information from credible sources. They need to be able to recognize what information is essential. Part of these skills is also the ability to condense and summarize the gathered information. This is particularly useful for roles such as content writing and marketing. 

Person using smartphone with a laptop displaying graphs on screen.

14. Customer Service Skills

These skills are essential for VAs that interact directly with customers. This can be through email, live chat support, comment sections, review pages, and the like. Customer service is among the virtual assistant skills that require interpersonal, communication, problem-solving, and decision-making skills. All of this must be paired with a patient attitude of service and empathy. 

Questions have varying levels of depth. A customer service VA needs to be able to quickly provide a solution regardless of the complexity of the problem. 

15. Problem-Solving Skills

Problem-solving occurs when knowledge meets wisdom, critical thinking, and initiative. An excellent VA is not just able to recognize a problem. They use logic, creativity, and intuition and assess the situation to come up with one or more solutions. We give extra points to a VA who can think on the spot for problems that require immediate attention. 

16. Self-Learning Capabilities

Self-learning is one of the overlooked skills for virtual assistants to have. The ability to teach yourself is so valuable because it shows that you are adaptable, flexible, eager to learn, and focused on growth.

A VA who continues to increase their knowledge, expand their skillsets, and is motivated to pursue continuing learning and training, is someone you want on your team. 

17.  Great Attitude

Last but not least on our virtual assistant skills list is a great attitude. This quality is often overlooked but is essential to a positive and peaceful work environment. No matter what comes their way from the job or within their personal life, a VA that maintains a great attitude is a light to everyone around them. When there is an issue that requires solving, this VA is a team player who encourages others, keeps morale up, and pushes forward until the job is done. They are patient, respectful, kind, upright, positive, hard-working, and responsible individuals. 

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Specialized Skills for Virtual Assistants

Evolving landscapes are making virtual assistants level up their skills to meet the unique demands of various industries. Below we’ve given you an overview of the specialized skills required for VAs in different sectors.

Amazon Virtual Assistant Skills

Amazon virtual assistants need unique supporting skills to help sellers manage and optimize their online store. 

  • Conducting product research and creating compelling listings to enhance your visibility and sales.
  • Keeping an accurate track of inventory, forecasting demand based on historical data, and coordinating with suppliers to maintain the stock.
  • Taking the forefront in the customer experience by handling inquiries, managing reviews, and ensuring a positive buying experience.
  • Manage and create your pay-per-click advertising campaigns to bring targeted traffic.

Real Estate Virtual Assistant Skills

A virtual assistant working in the real estate industry must be skilled in streamlining operations and enhancing client interactions. Some other key skills include:

  • To provide support about property values VAs should have detailed knowledge about real estate terminologies, regulations, and market trends.
  • Efficiency in managing schedules like meetings or property showings and handling documentation to ensure smooth transactions.
  • A keen eye for potential clients, managing CRM systems, and conducting follow-ups to nurture client relationships.
  • Marketing property listings, utilizing social media platforms to promote properties, and engaging with potential buyers. 

Person at a desk with a laptop, wearing headphones, in an office with lockers.

Ecommerce Virtual Assistant Skills

An ecommerce business has multiple stores on different websites, and VAs should be able to support them across various platforms. 

Furthermore, they should possess skills like:

  • Making product descriptions detailed and SEO-friendly for enhanced visibility.
  • Awareness about order fulfillment processes, shipment tracking, and managing stock.
  • Enhancing customer experience by addressing their inquiries and resolving any issues they have.
  • Executing effective email marketing campaigns, managing social media, and utilizing SEO to drive sales.
  • Using website analytics to interpret sales and provide customer feedback to make an informed business decision and strategy.

Medical Virtual Assistant Skills

A basic skill as a medical assistant is providing administrative support to healthcare professionals to ensure efficient practice management.

  • Thoroughly understand medical terms and documentation to manage patient records and communications accurately.
  • Coordinating appointments, managing calendars, and sending reminders to reduce no-shows.
  • Processing insurance claims, understanding medical billing codes, and managing patient invoices.
  • Adhering to HIPAA regulations and maintaining patient confidentiality. 
  • Facilitate smooth operation by effective communication skills. 

Nurse conducting a virtual consultation using a headset and laptop.

How to Evaluate Virtual Assistant Skills

There are certain key performance indicators (KPIs) for virtual assistants that can be used to assess their effectiveness, efficiency, and how much they can contribute to your business goals. 

  • Task Completion Rate: Assign a small task similar to their role to measure the VA’s efficiency in completing tasks within an expected time frame.
  • Accuracy and Quality: Review the task to assess the quality of the VA’s work, especially for tasks requiring attention to detail.
  • Response Time: Stimulate communication scenarios to evaluate their quick response to emails, messages, or requests.
  • Problem-Solving and Critical Thinking: A resourceful thinker with the capability to handle any challenges in a specific industry.
  • Credentials and Experience: Check for relevant certifications, such as Google Analytics, and also examine their portfolio for relevant tasks they’ve done.
  • Ethical Fit: A VA should align with your company’s values and culture to adapt and make ethical choices.

Woman participating in a video conference call at a modern office desk setup.

What Is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

Outsource School Homepage

Frequently Asked Questions (FAQs)

Here are some common queries business owners have during their process of hiring virtual assistants.

Are Specialized Skills Necessary for All Virtual Assistants?

Any specialized virtual assistant skills depend on the scope of their role. For common administrative work such as email management, scheduling, or data entry, basic organizational and communication skills are sufficient.

However, for industries like e-commerce, real estate, or healthcare, specialized knowledge like industry software, regulations, or marketing strategies are crucial.

What Are the Best Resources for Virtual Assistant Skills Training?

In changing times, various resources are available for virtual assistants that can help them build new skills or improve their existing skill sets. Some popular ways include:

  • Online Learning Platforms: Websites like Coursera and LinkedIn Learning offer technical skills, project management, and communication courses.
  • Industry-Specific Certifications: Programs like Amazon Seller Virtual Assistant (ASVA) training or HubSpot Academy for marketing skills.
  • Software-Specific Tutorials: Many freelancer tools (e.g., Asana, Trello, QuickBooks) offer free tutorials and certifications.
  • YouTube and Blogs: Free content from industry experts sharing tips and tutorials.

Can Virtual Assistant Skills Be Tailored to Specific Outsourcing Tasks?

Yes! In fact, virtual assistants can tailor their skills to match specific outsourcing tasks by undergoing training and gaining experience in the required areas. For example:

  • For E-commerce: Learning how to manage Shopify for sellers, how to optimize product listing, and tracking inventory for sufficient stock.
  • For Real Estate: Being familiar with MLS software, lead generation, and property listing management.
  • For Healthcare: Acquiring proficiency in medical terminology, HIPAA compliance, and patient scheduling.

Tailoring skills makes the VA competent enough to meet the unique demands of the client, making them a valuable asset for specialized outsourcing projects.

Conclusion

Now you see why these virtual assistant skills shouldn’t be easily glossed over during the hiring process. We have tons of experience with bad hires and want to teach others how they can avoid the pains that come with that. Hopefully, this list will be a helpful guide to healthier, more productive, and more successful working experiences in the future. 

Categories
Virtual Assistants

19 Best Virtual Assistant Websites to Find Top Talent

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Looking to hire the best talent from the top virtual assistant websites?

There are millions of freelancers in the world. Yet, it can be difficult to find the right person for the job. Well, we’ve gathered the best freelance websites out there. This way, you can be sure you’re getting the real deal.

TL;DR – Best Virtual Assistant Websites

Here’s a quick view of the best virtual assistant websites that you can hire from:

  1. Fiverr
  2. Upwork 
  3. Freelancer.com
  4. PeoplePerHour
  5. LinkedIn
  6. Zirtual
  7. Hello Rache
  8. OnlineJobsPH
  9. Virtalent
  10. 24/7 Virtual Assistants
  11. Virtual Staff Finder
  12. FreeUp
  13. Magic
  14. Woodbows
  15. Boldly
  16. VirtualStaff.ph
  17. Fancy Hands
  18. Indeed
  19. Time Etc

With so many top-tier platforms to choose from, let’s find the perfect virtual assistant for your needs.

Want to simplify the hiring process? Visit Outsource School and learn how to hire and manage skilled professionals seamlessly. Set up a consultation today!

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Perks of Hiring Through Virtual Assistant Platforms

As a business owner, you know how overwhelming the workload can be. In such scenarios, you wish for an extra set of hands to handle your work.

A website for virtual assistants (VA) might just be your most useful tool. These platforms are a treasure trove of skilled professionals ready to tackle tasks you simply don’t have time (or energy) for.

  • Access to Global Talent: Why limit yourself to local talent when you can hire from any corner of the world? Virtual assistant platforms connect you to professionals worldwide, providing access to diverse skills and expertise.
  • Cost Efficiency: Hiring through these platforms is usually cheaper than hiring a full-time employee. Many VAs work remotely, so you save on office space, benefits, and equipment.
  • Flexibility: Need help for a one-time project or an ongoing task? Virtual assistant platforms offer the flexibility to hire talent on your terms—whether it’s for a few hours, weeks, or even long-term engagements.
  • Time-saving: You can skip the hassle of traditional hiring and visit VA platforms. These websites streamline hiring and offer pre-vetted candidates, job templates, and recruitment support.
  • Scalability: As your business grows, your workload will increase. Virtual assistant platforms let you scale your team without the long-term commitments of full-time staff, ensuring you’re always equipped to handle more.

Smiling customer service representative wearing a headset and assisting clients remotely.

Things to Watch Out For When Using VA Websites

While hiring a virtual assistant might take a lot of the pressure off your shoulders, there are some things to keep in mind to avoid outsourcing mistakes:

  • Vetting Quality: Not all platforms offer the same standards when it comes to screening freelancers. Stick to platforms with strong vetting processes to ensure you’re getting professionals who deliver quality work.
  • Communication Barriers: Time zones and language barriers can get tricky if your VAs are from different countries. Choose platforms that help with tools or tips to keep things smooth.
  • Hidden Costs: Watch out for extra charges like posting fees or transactional costs. Always check for hidden costs upfront.
  • Data Security: You might be sharing sensitive business information with your VA. Ensure the platform has strict security measures in place, and take extra steps like signing NDAs or using secure communication tools.
  • Unclear Expectations: Miscommunication can harm your business. Be clear about your expectations, timelines, and deliverables from the start to avoid misunderstandings. 

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19 Top Virtual Assistant Websites

With numerous virtual assistant platforms, how do you know which one’s right for you? Don’t worry—we’ve researched for you!

Whether you need help with admin tasks, marketing, or specialized projects, there’s a platform tailored to your needs.

Below are the 19 best virtual assistant websites covering a variety of industries, specialties, and budgets. Let’s dive in and explore!

1. Fiverr

Fiverr Homepage

Fiverr is a freelance marketplace that allows you to choose from over 500 categories of jobs. The name comes from how they started offering online services for as low as $5. Now Fiverr is an industry giant offering long and short-term projects from affordable and competitive prices to premium rates. With Fiverr, you can quickly find talent, get to work, and accomplish tasks. You can also access Fiverr Business for teams and access exclusive features like talent matching, dedicated account managers, and collaboration tools. You can also upgrade to Fiverr Pro if you want access to the best vetted freelancers.

2. Upwork

Upwork Homepage

 

Upwork is one of, if not the best, virtual assistant websites on this list. This huge, award-winning marketplace offers a wide array of services. It’s home to millions of freelancers in almost 200 countries. You can access talent so easily in one of three ways.

  • Talent Marketplace™ – Create a job post, review proposals, view freelancer profiles, read reviews on their profiles, and select the talent you want to work with 
  • Project Catalog™ – Pick the job you need from hundreds of project templates 
  • Talent Scout™ – For a project more than a month in duration, a recruiter can pair you with the best people for the job 

3. Freelancer.com

Freelancer.com Homepage

Freelancer.com is the largest freelancing and crowdsourcing marketplace. They serve clients worldwide with millions of worldwide talent from almost 250 countries. You can easily create a job post for any of the 1800+ categories. Get bites quickly and examine profiles to find the best fit. They also offer recruitment help to find the best talent. If you need managerial help, they also offer “co-pilots” to help you with your projects. You pay when you are completely satisfied.   

4. PeoplePerHour

PeoplePerHour Homepage

PeoplePerHour is a freelance community and marketplace that has connected over a million clients to global talent. Their anti-fraud and money-back guarantee perks mean that they are a secure and trusted place to conduct business. Hire from over 3 million freelancers offering 8,000+ skills in as fast as 10 minutes. You can post a job, search for freelancers yourself, or search through pre-set bundles created by freelancers. You can also manage and track your project through Project Stream. 

5. LinkedIn

LinkedIn Homepage

LinkedIn is a widely used digital business network that connects companies with individuals looking for work. This platform is not designed specifically for finding virtual assistants. However, it does act as a job board for a lot of VAs looking for work. With LinkedIn, you can create a profile and job openings for free and access automatically created job descriptions and job templates. You can target your search with personalized emails and notifications and filter applicants using management tools. 

6. Zirtual

Zirtual Homepage

Zirtual is a platform consisting of college-educated, US-based virtual assistants. They serve anyone from entrepreneurs to startups and executives. You can find the match you with a personal “Zirtual assistant” whose expertise matches the job brief. They are also backed by a team of specialists if they need additional help completing the tasks. Zirtual may possess a comparatively smaller suite of services and skills than other virtual assistant websites. However, they make up for it with strictly vetted, expert talent. 

7. Hello Rache

Hello Rache Homepage

Hello Rache is leading the charge in the area of healthcare virtual assistant solutions. Their Philippines-based VAs go through strict recruitment, vetting, and training processes to ensure they can work effectively in medical settings. The healthcare VAs on this platform can help with back-office tasks, medical transcription, and live in-room charting (EMR and EHR). All are HIPAA certified and can work with solo practitioners and larger medical groups as well. 

8. OnlineJobsPH

OnlineJobsPH Homepage

OnlineJobsPH is a job board housing more than 2 million Filipino resumes and is the easiest place to find Filipino talent. You can post a job or search and view full resumes of workers from entry to expert level. However, you can only interview talent once you’ve paid for a subscription. You can track worker time using TimeProof and pay workers easily from your account with EasyPay. 

9. Virtalent

Virtalent Homepage

Virtalent is a virtual assistant service that offers UK-based VAs with at least 15 years of experience. These VAs are carefully vetted and have often worked with top companies in the UK. They specialize in Virtual PA and Marketing support but also offer other services. Virtalent not only matches you with the right VA, but they also pair you with a dedicated Client Success Manager. You can turn to them for guidance to answer any questions you may have during the process. 

10. 24/7 Virtual Assistants

247 Virtual Assistants Homepage

24/7 Virtual Assistants is a virtual assistant service provider based in the US offering round-the-clock expert and efficient solutions. They offer low-cost, flexible non-core solutions you can upgrade or downgrade anytime. You can reach them any time of the day if you need tasks done. They house experienced, hard-working VAs who possess great work attitudes and are trusted to work unsupervised. 

11. Virtual Staff Finder

Virtual Staff Finder Homepage

Virtual Staff Finder provides a simple solution to connect you with one of 8,000+ Filipino virtual assistants as fast as possible. After subscribing to the service and filling out their Job Description template, they source the best talent for you. Then, after rigorous vetting and background checks, they come up with the top 3 candidates for you to interview and hire. If it doesn’t work out with any of the 3, their 10-day guarantee promises to come with another 3 for you to select from. 

12. FreeUp

FreeUp Homepage

FreeUp is a high-performing freelance marketplace that pairs businesses with hand-picked, highly qualified, pre-vetted talent. Among the best virtual assistant websites, FreeUp is one of the few that guarantees you get a top 1% freelancer. They do this through their very strict hiring process. This platform vets thousands of applications every day making sure communication, individual skill, and personality are top-notch. Their “No Turnover Guarantee” ensures any applicant that quits is replaced immediately free of charge.

13. Magic

Magic Homepage

Magic offers outsourcing solutions that help you get more work done by combining highly skilled remote workers with the power of Magic AI. Their scalable solutions allow you to start with 1 worker and go up to 1,000 if needed – all within the top 3% of talent. With their VA services, you can save more than 10 hours per week. All their VAs go through skills training to ensure they provide the best services possible. You also get a free dedicated account lead to help you with onboarding, coaching, SOPs, and more. 

14. Woodbows

Woodbows Homepage

Woodbows is a virtual assistant company offering VA services from college-graduate level professionals. Each has more than a decade of experience under their belt. Woodbows is award-winning in the areas of customer satisfaction and service guarantees. With Woodbows, not only do you get a 24/7 virtual assistant, but you also get 24/7 support on top of it. You pay for a single individual but you get the benefit of a team of experts behind them. 

15. Boldly

Boldly Homepage

Boldly offers premium subscription-based remote staffing services. Their North American and Europe-based VAs are highly experienced, skilled, and in it for the long term. Their personalized services match you with your ideal virtual assistant who will care deeply about the tasks at hand. They also offer a 100% lifetime satisfaction guarantee to show how confident they are in the quality of services they offer. They serve solopreneurs, small businesses, and enterprises. 

16. VirtualStaff.ph

Virtual Staff Homepage

Virtualstaff.ph is the safest and easiest way to hire Filipino virtual assistants. You can hire, manage, and pay your remote staff in one place. You can post jobs or create job offers for specific applicants with the desired rate and hours you want them to work. Virtual Staff Protection for employers includes enforceable contracts, NDAs, and legal recourse. 

17. Fancy Hands

Fancy Hands Homepage

Fancy Hands is a virtual assistant company that connects companies with US-based virtual assistants at cost-effective pricing. The unique thing about Fancy Hands is that it’s primarily used by people who need small, very short-term, one-time tasks done for them. You can submit job requests through email, text, or the app and someone will pick up the tasks for you. You can access assistants round the clock no matter what time of day. The team handles most requests in as few as 20 minutes. Their pricing is based on how many requests you use per week/month. Requests longer than 20 minutes may burn multiple requests. 

18. Indeed

Indeed Homepage

Indeed is a job listing and interview site that strives to connect job seekers to unique opportunities. This is a platform for job seekers and makes it easy and free to look for jobs, research companies, and post resumes. With over 245 million resumes, Indeed is a giant pool of talent. Job posting on the platform is cost-effective and easy to do. When you have a sponsored job posting you are more likely to get applicants flowing in. 

19. Time Etc

Time Etc Homepage

Last but not least on our virtual assistant websites list is Time Etc. They are a virtual assistant service company that pairs businesses with US or UK-based VAs. Since 2007, they’ve helped save over 1.5 million hours for over 22,000 companies. Hiring with Time Etc is easy, cost-effective, flexible, and can be canceled at any time. Access the top 2% of US talent and leave the time-consuming tasks in their hands. They specialize in administration but they also do research and social media and content marketing. 

Assessing Candidates From Virtual Assistant Websites

Hiring a virtual assistant isn’t about finding someone to tick off tasks—it’s about building a partnership that boosts your productivity. Here’s how to assess candidates effectively:

  • Check Their Experience: Review their profiles for relevant virtual assistant skills and past projects. Many platforms offer ratings, reviews, and portfolios that give an idea of what they can deliver.
  • Test Their Communication Skills: A quick interview or test project can help gauge how well they understand your needs and respond to feedback.
  • Ask the Right Questions: Inquire about their availability, preferred tools, and approach to problem-solving. This ensures you’re both on the same page.
  • Start Small: Begin with a trial project to evaluate their skills and compatibility. This is a low-risk approach that can help you make informed decisions before committing long-term.

Want to outsource finding, hiring, and managing virtual assistants without a hassle? Outsource School provides a proven framework to help you build a reliable team and scale your business efficiently. Start your outsourcing journey today!

A professional woman engaged in digital work using her laptop and a stylus in a comfortable living space.

What Is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

Outsource School Homepage

Frequently Asked Questions (FAQs)

If you’re new to virtual assistant websites or just want to clear up a few doubts, here are answers to some of the most common questions about hiring and working with virtual assistants.

Are Virtual Assistant Websites Only for Hiring Freelancers?

Not at all! While many VAs work as freelancers, these platforms also cater to businesses looking for part-time or full-time remote staff. Some platforms even provide managing remote teams services, where they oversee the VAs on your behalf.

Are Websites for Virtual Assistants Secure for Handling Sensitive Business Data?

Most reputable platforms prioritize security with encrypted communication, secure payment systems, and NDAs. That said, you should always vet the platform’s policies and take precautions, such as using secure tools and limiting access to sensitive information.

How Do I Communicate Effectively with VAs From Websites?

Good communication is the backbone of a successful partnership. Here’s how to make it simple and effective:

  • Be Clear About Expectations: Define deliverables, deadlines, and how you’d like to communicate.
  • Use Collaboration Tools: Platforms like Slack, Asana, or Trello keep everything organized and easy to track.
  • Schedule Regular Check-Ins: Quick weekly updates or calls help keep everyone aligned and avoid roadblocks.

Conclusion

That wraps up our virtual assistant websites list! Now you can go start hiring VAs from trusted websites knowing that you are getting the best talent with little risk to you. 

 

Categories
Virtual Assistants

Employee Engagement and Retention Strategies for Ecommerce Businesses

Employee Engagement and Retention Strategies for Ecommerce Businesses

employee engagement and retentionImage source

Success in the fast-moving world e-commerce is greatly dependent on employee engagement – and engagement is the key to employee retention. Employee engagement refers to the level of commitment, enthusiasm, and emotional investment that employees have towards their work and organization, which influences their performance and overall job satisfaction.

Engaged employees drive innovation, productivity, and loyalty to the business for growth. High turnover, on the other hand, disrupts operations and increases costs. To lead in the competitive e-commerce space, organizations need to create an environment that makes employees feel valued, motivated, and committed. This article considers some practical strategies for doing so.

This article is published as part of a sponsored collaboration.

Build a Strong and Inclusive Workplace Culture

Strong workplace culture forms the backbone of employee engagement. It shapes how employees relate to the company and their colleagues, informing their overall experience.

The first step toward lasting engagement is defining the mission and values of your organization. Employees are more engaged in their work if they clearly see how it serves a greater purpose. Leaders can help promote this mindset by embodying those values themselves—that is, establishing trust and alignment with workplace core values.

Inclusivity is equally important. An environment that celebrates diversity fosters innovation and teamwork. Establish policies that promote equity and ensure every voice is heard. A workplace where employees feel they belong encourages collaboration and loyalty.

Transparency and open communication further strengthen culture. Regular updates, team meetings, and open-door policies create a sense of shared purpose and ensure employees feel their opinions matter.

Invest in Employee Growth and Development

Opportunities for growth rank highly as a driver of employee retention. Clear career advancement paths ensure motivation and loyalty among employees.

Start with continuous learning opportunities. Given that eCommerce is highly dynamic, employees must always be able to evolve to cope with changes in both the industry and technology. As an employer, focusing on employee professional growth is essential to promote loyalty and employee retention. Provide access to workshops, online courses, and certifications that match company needs with individual aspirations.

Another important investment is in the area of career development plans. Work with your employees to map out individualized roadmaps that detail their aspirations, along with actions required to achieve them. All this calls for regular check-ins to review progress and adjust plans if needed.

Another main area of recognition is in personal growth. Recognize a job well done through promotions, bonuses, or words of praise. Employees who feel valued will be more likely to stay and contribute at higher levels as they grow their skill sets.

Focus on Employee Well-being

Ecommerce businesses are characterized by a fast-paced, high-pressure environment – placing employers under significant stress. It’s essential to support the physical and mental well-being of employees for long-term engagement.

Equally necessary is mental health support. Share resources such as counseling services, mental health workshops, and stress management programs. Create a culture where talking about mental health is normalized and supported.

Physical wellness initiatives can go a step further: ergonomic workstations, wellness programs, or fitness challenges. Employees whose health is considered in their work are more inclined to stay steadfast at their respective jobs.

Leverage Technology for Engagement

employee engagement and retention

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Technology can greatly improve employee engagement in ecommerce businesses. Since most teams work remotely or across locations, digital tools help to keep them connected and collaborative.

Collaboration platforms like Slack or Microsoft Teams make communication much easier, so everybody is on the same page. Project management tools like Trello or Asana enhance the tracking of tasks and accountability.

Standardized mechanisms for feedback are important uses of this technology. This may entail feedback from employee surveys, which provide the means of observing levels of staff engagement and permit active problems-solving in a way that is very proactive.

Mechanisms for automating repetitive tasks would involve reducing the more mundane tasks typically performed by human labor through the use of AI or digital alternatives. However, it is important that this technology is not perceived by employees as threatening their job security. Where necessary upskilling of employees to leverage these technologies should be prioritized.

Strengthen Leadership and Management

It is leadership that determines how engaged employees will be. Great leaders instill confidence, lead, and motivate their teams effectively.

First, developing leaders to adopt a coach-like attitude is essential. Leaders should approach their people with a personal touch when providing guidance, focusing not just on task completion but also on individual growth and development. Some basic skills that help build trust and rapport include empathy, active listening, and effective communication. These skills foster an environment where employees feel valued and understood.

Transparency in decision-making is also critical. When leaders are open with employees about the company’s goals, challenges, and successes, it creates a sense of shared responsibility and trust among the workforce. This openness encourages employees to contribute ideas and solutions, enhancing their engagement.

Lastly, strong leaders lead by example. By demonstrating commitment, positivity, and alignment with company values, they inspire employees to emulate these behaviors. This reinforcement of a culture of engagement not only boosts morale but also optimizes team performance, leading to greater overall success for the organization. Engaged employees are more likely to go above and beyond in their roles, driving innovation and productivity.

Monitor and Adapt Engagement Strategies

Employee engagement is not a once-off. It calls for continuous review and adaptation to changing needs and an ever-evolving marketplace. Key engagement metrics are important, as the saying goes – if you can’t measure it, you can’t manage it. Variables such as turnover rates, levels of absenteeism, and employee satisfaction scores are vital metrics. Review and analyze these data points regularly to spot trends and areas for improvement.

Conduct exit interviews to understand why employees leave and use the feedback to sharpen your strategies. Listening to employees, even as they leave, gives insight into how to retain others.

Be agile in approach. Ecommerce is a fast-changing industry, and the needs of employees will change over time. Go back and review your engagement initiatives regularly, updating them to make sure they remain pertinent and effective.

Create a Feedback-Driven Culture

In the ever-evolving eCommerce industry, fostering a feedback-driven culture is one of the most effective engagement and retention strategies. When employees feel heard and valued, their connection to the organization strengthens, and they are more likely to stay committed to their roles. Regular feedback loops provide opportunities for employees to voice concerns, share ideas, and enhance their performance.

Offer ways of giving effective feedback through regular one-on-ones, team meetings, or anonymous surveys. This needs to work both ways-to the lowest strata of the organization-because it is only when leaders encourage and act upon people’s responses that they begin to think of their voice as one huge potent engine for real change.

Constructive feedback goes a long way in the development of an individual and fosters a culture of trust and openness. This will further lead to better workforce engagement, which is the backbone of any efficient engagement and retention strategy.

Foster Collaboration Across Teams

Ecommerce absolutely needs collaboration, as teams mostly work in silos—marketing, logistics, customer service, etc. It breaks down those barriers, enabling creativity, efficiency, and a sense of common purpose. Give people opportunities for cross-functional projects so that they are able to work together toward common goals. Hold frequent brainstorming sessions where people from different streams share their ideas with regard to solving challenges or rolling out initiatives.

Whether virtual or in-person, team-building activities strengthen relationships and improve communication. Collaboration means that employees feel part of something greater than themselves, which in turn will improve engagement.

Develop a sense of teamwork in which employees feel more connected and aligned with the company’s objectives, which will raise their engagement and retention.

Align Employee Roles With Business Goals

Employees are more engaged if they see how their work directly contributes to the company’s success. Defining roles clearly and aligning them with broader business goals ensures that employees understand their impact. For example, a marketing associate should know how their campaigns drive customer acquisition and revenue.

Communicate these links regularly through team meetings, performance reviews, and company updates. Use concrete metrics and data to show employees how their efforts impact overall results. Not only does this alignment increase engagement but also gives the employees a sense of purpose and pride in what they do.

If roles are related to real-world outcomes, then employees are more inclined to focus on the company’s mission – and align their efforts to the mission.

Encourage Employee Autonomy

Empowerment through autonomy makes employees feel ownership and motivation. When people feel trusted to make decisions and manage their work, they are more likely to stay engaged and committed to their work. In fast-moving ecommerce, where agility is key, giving employees the space to experiment and innovate can result in new ideas and better ways of working.

Set clear expectations and goals, but allow employees flexibility in how they achieve them. Never micromanage; rather, guide and support when needed. Encourage employees to take initiative and offer solutions to challenges.

When people feel trusted and respected they are more likely to give their best effort. Autonomy breeds engagement and helps to develop a flexible workforce that is prepared for new challenges and the dynamism in ecommerce.

Strengthen Onboarding Processes

Onboarding is one of the most crucial steps in employee engagement and retention; first impressions do count, and how new hires are introduced to the company can really set the tone for long-term satisfaction.

Begin with an orientation that covers the company’s mission, values, and goals. Provide clear documentation, training resources, and introductions to team members to help new hires feel supported and connected. Pairing them with mentors or buddies can also ease their transition.

What Is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

A Competitive Advantage

Employee engagement and retention are the main pillars of every eCommerce business. A strong culture of growth, concern for each member’s well-being, leveraging technology, and strong leadership lead to a working environment where each employee feels really valued and empowered.

The engaged employees drive innovation, productivity, and loyalty, which are the core drivers for long-term success. Ongoing review of your methods will also serve to keep your workforce focused on the commitments made by the organization to its various stakeholders.

Categories
Virtual Assistants

How to Hire an Email Management Virtual Assistant (+ Benefits)

 

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Are emails bogging you down? Do you feel like you’re spending way too much time at your desk answering them? Do you feel like your inbox could use some sprucing up? Maybe you need a complete email spring cleaning! Whichever it is, it sounds to us like you’re in need of an inbox management virtual assistant. 

The good news is that you can actually hire one today!

But before you go there, we put together a few things that we think you should know about hiring an inbox management virtual assistant. In this article, we are going to be covering 

  • What Is an Email Management Virtual Assistant?
  • Benefits of Hiring a Virtual Assistant for Email Management
  • 11 Tasks to Hire an Inbox Management Virtual Assistant For
  • How Much Does an Email Management VA Cost?
  • What Are the Best Virtual Assistant Websites to Hire From?
  • Case Study: How John Hired an Email VA & Saved 2 Hours Per Day

Sign up for Outsource School and unlock our free hiring packet to help you get the best email management virtual assistant.

What Is an Email Management Virtual Assistant?

Also known as an inbox management virtual assistant, these individuals are responsible for handling your emails. Their duties involve organizing and sorting emails, creating folders and labels to categorize emails, color coding emails to make them easier to locate, and even deleting unnecessary emails or spam.

An outsourced inbox VA will even do all of this for you before you get on in the morning! This way, you can start your with a clean and beautiful inbox and avoid all the stress that unkept email will usually cause.

Now, that’s just the categorizing part of the job. You also have the replying side of things, which a more specialized email assistant can handle, too. 

When you think about all of that and the amount of time it could take you to accomplish a single day’s worth of emails, you start to see the value of hiring an email assistant. These people typically have developed efficient methods. They will implement proven processes to clean up your inbox and keep it that way. They may also use software programs, as needed and if you prefer, to help manage all the online correspondence. 

Close-up of Gmail inbox displayed on a laptop screen, showcasing email interface design.

Benefits of Hiring a Virtual Assistant for Email Management

Outsourcing email management impacts both your professional and personal well-being. It frees up your time, so you can undertake other tasks with less strain.

Below, let’s highlight the main incentives for hiring an email management virtual assistant.

Improved Productivity

The average user spends about two and a half hours checking their work email daily, which increases to six hours when you include personal inboxes.

This reduces the time spent on productive tasks.

Hiring an email management VA frees up these hours, some of which you can allocate to your core business functions, improving productivity.

Timely Responses

Entrepreneurs understand the hassle of replying to daily client inquiries. Oftentimes, you might get overwhelmed and fail to reply to potential clients, losing business.

Email management VAs monitor your inbox for new messages and quickly respond to customer inquiries and feedback.

Confidentiality and Security

Hiring an email management VA lets you control how many people access your messages, especially those containing sensitive business information.

This is safer than allowing the whole in-house team to access your email. It also simplifies following up on security incidents like data breaches.

Improved Work-Life Balance

You should hire an email management VA if you often check your email when out of the office, including during social gatherings.

The VA will respond to incoming emails and only contact you for issues that require your attention. This lets you enjoy your breaks from work and take up hobbies, improving your overall well-being.

Professional Communication

Email management VAs are trained in effective communication as part of their virtual assistant skills. They are proficient at handling customers, including using the right tone and observing cultural sensitivity.

They also align the email responses with your brand communication strategy to give your business a professional image.

Cost Advantages

Hiring an email management VA is more cost-effective than recruiting an in-house personal assistant.

The VA works remotely, so you need not increase your office space or invest in infrastructure to accommodate them.

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Tasks to Outsource to a Virtual Assistant for Email Management

  1. Deleting junk emails and keeping your inbox clear of any unwanted newsletters, subscriptions, or promos. 
  2. Forwarding emails to the necessary people within your team or others
  3. Archiving old emails that might be useful later so you main box isn’t filled with old mail
  4. Responding to emails and setting up automatic replies
  5. Some email marketing like sending out mass emails such as newsletters and introductory emails to the selected list of customers
  6. Managing your contact list which involves sorting contacts in order of importance or priority, categorizing them with labels (customers, business partners, suppliers, internal team, etc.), adding new contacts, and deleting old ones
  7. Sorting emails in order of priority so you know which emails are urgent and which can wait 
  8. Some customer support duties like answering customer inquiries 
  9. Creating folders and applying labels to emails. Labels add specificity. Folders organize old and new emails for future reference.
  10. Setting up filters ensuring incoming emails go into the applicable folders tidying up your main inbox
  11. Answering emails about meetings and adding them to schedule 

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How Much Does an Email Management VA Cost?

Virtual assistants have a range of prices depending on a number of factors such as skill level, level of experience, scope of work, specialized knowledge, length of project, are you hiring a VA full-time or a part-time VA, and what country they come from. 

If you want an inbox management virtual assistant who does only the admin side of things, then in the U.S. you’re looking at an average of $10-$12 per hour. VAs from the Philippines and India are less costly both averaging around $6-$7 per hour. 

Now if you’re looking for a VA who can also do some marketing and customer support duties, that’s going to cost you a few more dollars. In the U.S. you could be looking at anywhere between $15-$22 and in the PH and India around $10-$15. 

Again, these pricings vary depending on the scope and depth of the work. This is why negotiating rates and providing a detailed overview of the work should be done together. It’s bad form to hire someone and give them work you didn’t discuss beforehand. It’s even worse form to pile on extra work without just compensation. 

Take care of your VAs and they will take care of you.

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What Are the Best Virtual Assistant Websites to Hire From?

Here are the best virtual assistant websites to find top talent:

1. Zirtual

Zirtual is a VA platform known for its superb hiring processes and training programs to ensure VA excellence. They also have a matching process that connects you with an inbox va that is the best fit for your specific needs. 

2. Upwork

Upwork is one of the most famous freelance marketplaces. They help connect businesses and freelancers together for better business opportunities. They have three unique methods for locating the talent you need. 

3. Onlinejobs.ph 

Known as “The Job Board for Virtual Workers in the Philippines”, Onlinejobsph allows you to exclusively hire Filipino VAs who are among the best in the business. Create a job post and let your inbox management virtual assistant come to you. 

4. FreeUp

FreeUp offers a variety of talents in several categories. Their hiring and vetting process only allows the top percentile of freelancers to ensure excellent service on their platform. Their “No Turnover Guarantee” means you are protected in a freelancer quits on the job. 

5. InboxDone

InboxDone is currently the only platform to offer VA services specializing in email management. They provide two assistants to cover for each other and adapt to your unique business needs and work style. 

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What Is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

Outsource School Homepage

How OutsourceSchool Can Help You Hire the Right Virtual Assistant

Here’s how Outsource School can help you recruit the best VA for you:

  • Free Outsourcing Consultation: You can book a call where we can help you audit your communication strategy and email management needs.
  • Outsourcing Training: We provide one-on-one training on hiring and managing VA teams.
  • Access to Onboarding Tools: You can use our customizable templates, SOPs, and other resources to reduce the VAs’ learning curve during onboarding.
  • Advice for Scaling with VAs: We provide expert advice on how to scale your email management VA team to meet your business needs without compromising productivity and customer service.
  • VA Budget Estimation: Our free VA calculator helps you estimate the number of full-time and part-time email management VAs you can afford based on your budget.

Ready to outsource email management VAs but don’t know where to start?

Schedule a free consultation call with us today!

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Case Study: How John Hired an Email VA & Saved 2 Hours Per Day

John is a small business owner who has had a boom in business lately. In the beginning, he was able to manage customer emails and manage communication with his suppliers, accounting team, team members, and other business partners. Now, John has been falling behind on his inbox and it is slowly eating away at his time. What used to take 30 minutes turned into almost 2 hours of sorting through a mishmash of customer inquiries, business inquiries, internal communications, newsletters, and other subscriptions he doesn’t even remember subscribing to! 

His time is split between 

  • marketing his products to capitalize on the recent surge
  • organizing logistics
  • getting on meetings with his bookkeeping team and workers
  • answering emails
  • developing an FAQ so he doesn’t have to answer the same question 20 times over

That’s when John decided to look for an inbox management virtual assistant, and she was a lifesaver. After orienting the VA on the situation, the VA began working. The email was even a bit more cluttered at this point. After all, it took some time to find the right VA and go through the whole onboarding process.

However, because she had experience, the VA was able to easily create folders for the different people John was in contact with. She created one for the accounting team, one for the internal team, one for suppliers, and one for customer inquiries. The VA also set up filters so that emails that came from any of those groups would be sorted into those folders automatically. The VA also made sure to mark those unwanted subscriptions as spam. The ones that fit the categories that John said he was interested in, she placed in a separate folder.

John instructed the VA that he wanted to keep customer records, including email interactions. So, the VA made sure that all resolved inquiries were archived and labeled as such. This made it easier for John to locate those emails and refer back to them for the development of the FAQ. 

John also mentioned that once the FAQ was finished, the email assistant could use that to answer customer inquiries. The VA, who had email marketing experience was able to help John set up an automated reply system. 

Before he knew it, John was on top of his inbox game. The emails that he needed his input on were labeled “Urgent” and the others he left to his email assistant to respond to. He is now able to focus more of his time on developing his brand. This way, he also has more opportunities to scale up his business even further.

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Frequently Asked Questions (FAQs)

This section answers the most commonly asked questions about hiring email management virtual assistants.

What Tools Do Virtual Assistants Use for Email Management?

Below are common tools VAs use for email management:

  • Automation tools to help you schedule messages or sort incoming emails based on priority.
  • Customer support tools that help convert tickets and live chat messages into emails for record purposes.
  • Writing assistant tools that provide prompts and customizable templates for customer responses.

What Are the Key Skills of an Email Management Virtual Assistant?

Here are the core skills to look for in an email management VA:

  • Proficiency with email platforms and automation tools
  • Strong and culturally sensitive communication skills
  • Time management and organizational skills
  • Analytical and problem-solving skills

How Can I Ensure Data Security When Hiring a Virtual Assistant?

Use these tips to ensure data security when hiring VAs:

  • Hire candidates from reputable agencies
  • Run background checks as part of the screening
  • Require the hired candidates to sign non-disclosure agreements as part of the virtual assistant contracts
  • Assign role-based access

Conclusion

If you want to prevent a clogged-up inbox, stop the overwhelm, or mitigate the pileup, an inbox management virtual assistant might just be the person you need to clean things up.

Book a free consultation and learn how you can outsource email management services!

 

Categories
Virtual Assistants

Outsourcing to India: Benefits, Challenges, Services & More

 

Man in a suit working on a laptop at a café table with a cup of coffee.

Did you know that you could reap the benefits of outsourcing to India, even if your business is small? In fact, most smaller businesses these days are taking advantage of outsourcing software development to India, along with many other tasks.

In this post, we’ll talk about the pros and cons of SEO, customer service, software outsourcing to India, and more. We’ll also look into how businesses normally take advantage of outsourcing to India. Finally, you’ll catch a glimpse into how to outsource work to India once you’re ready to give it a try.

Need a quick solution for upscaling your business operations to meet market demand? Try our proven outsourcing methods!

Thousands of business owners use our Outsource School templates and guides to simplify their hiring processes.

Sign up for Outsource School and get our free hiring packet!

Why Do Companies Outsource to India?

Is your business expanding faster than expected, affecting your production efficiency? Or are you struggling to balance all the business functions?

It is time to outsource to India so you can streamline your operations.

Let’s go over the main reasons companies need to outsource to India.

Focus on Core Business Functions

While administrative functions like customer service and technical support are important, they are time and personnel-intensive.

Companies can outsource such roles to third parties, allowing them to focus on more essential tasks.

Access to Global Talents

Sometimes, the expertise you need is not readily available in your local talent pool. This can hurt your operations and brand image, especially when you don’t meet customer expectations.

Offshore outsourcing lets you attract top talent from India to fill your company’s skill gap. 

Flexible Scalability

Upscaling your business operations often requires additional personnel to handle the growing workload.

Outsourcing to India lets you respond to these demands quickly, reducing the impact on your operating efficiency. Additionally, it becomes easier to scale down when the market demand declines.

Cost-Saving

Small and mid-sized companies can outsource to India to reduce expenses associated with recruiting and maintaining internal staff.

For example, outsourcing reduces office space requirements as contracted personnel often work remotely.

Streamlined Operations

Companies serving global markets should outsource to India to maintain 24-hour operations.

The outsourced team could handle customer support when your in-house team clocks out, ensuring continuity of service.

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Benefits of Outsourcing to India

You may be asking, “Why outsource to India in the first place?” Well, the benefits of outsourcing to India include several major factors, which we’ll go over here. 

Cost Savings

The first of the major advantages of outsourcing to India is cost savings. It will cost you a lot less when you’re outsourcing customer service to India, for example. If you hire from the US, Canada, UK, or other western country, you can easily pay double or triple for the same work. Because India’s economy is different, your dollar will go further than it would at home. As long as you’re still paying decent wages, you should be able to get the quality services that you and your customers deserve.

Access to Skilled Talent

Let’s say you wanted to try outsourcing SEO to India because of the cost savings. You’ll be pleasantly surprised to know that many Indians are highly technologically savvy. By this logic, outsourcing web development or software development to India is a good idea as well. If you were to ask other businesses out there, you would probably find that most have had at least one Indian involved at some stage in their project. 

Time Zone Advantages

Hiring from a country that’s several hours ahead may not sound like an advantage at all. However, we think it’s another of the best benefits of outsourcing to India. While you’re still cozy in bed, an Indian team can be hard at work on your app or website. This way, you can immediately have a look at their progress. Then, you still have time to give further instructions for them to do before their workday ends. If you’re outsourcing customer service to India, the time difference means that you can have people taking care of your customers while you sleep. And you’re not even paying the usual night differential!

Technology Infrastructure

India is one of the few countries in the world that have massive technology infrastructure for serving overseas industries. India is known for tech savvy, exposure to western culture and the English language, and low cost of living. Because of this, they are one of the BPO giants. BPO stands for Business Process Outsourcing, which is an industry centered on helping other countries with outsourcing and offshoring to India. It’s a huge industry because businesses always look for ways to save on costs while getting the same quality output.

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Types of Services Commonly Outsourced to India

You can outsource a lot of different tasks to India. We don’t want you to think that there is a limit on what you can hire for there. These are just a handful of the most common outsourcing examples

Software Development

Outsourcing software development to India is probably the most well-known of all. Getting software built from scratch can be super expensive. This is the main reason why India is a go-to option, since they can do the work just as well as developers from the other side of the world.

Mobile App Development

Software outsourcing to India isn’t just desktop stuff. These days, a lot of companies are getting their own apps made. This is because just about everyone has a smartphone, and prefer to use it. More than this, companies can target more users with mobile apps because people are on their phones loads more than they are on computers. If you want an app built without getting into debt, consider outsourcing to India.

Digital Marketing

Outsourcing SEO to India is another really common one. SEO is really technical, and India has a long history of focusing on technical skills. It takes a special mind and special training to understand SEO at a high level. When your business is at stake, you want to hire only the best optimizers to get you quality hits to make bank.

Back Office Services

We highly recommend to all our clients that they pass off administrative type tasks as quickly as possible. These tasks are tedious and time-consuming – not the type of stuff a business owner should be handling. These tasks usually don’t require a ton of skills, but it’s always good to hire someone who understands all the tech that you use for business operations so they can do their job well.

Customer Support Services

A lot of businesses shy away from outsourcing customer service to India. They prefer to go with the Philippines or Latin countries because the accents are easier to understand. However, you can find a number of Indians who actually have very clean English – you just have to be willing to pay more than a few dollars per hour! It will still be totally worth it. In addition, accents have nothing to do with grammar, so if you need some non-voice talent, there’s nothing stopping you from outsourcing to India.

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How to Outsource Work to India

Is this your first rodeo outsourcing work to India? We’ve got you covered!

Here’s a step-by-step guide for offshore outsourcing to India.

1. Outline Your Business Needs

Determine which business functions can be outsourced and which must be handled in-house.

For example, suppose you run an online store. Learn how to scale the ecommerce business by outsourcing customer support while your internal staff handles order processing.

2. Develop Job Descriptions

Convert the identified business needs into tasks and organize them under specific roles.

Next, create job descriptions for the roles and outline their duties and responsibilities. Also, highlight the requisite skill level and experience.

3. Research Reliable Agencies

Identify outsourcing companies in India that specialize in the virtual assistant skills or services you need.

We recommend checking past customer testimonials and case studies for credibility and the expected service quality.

4. Recruit the Best Candidates

Identify personnel who meet your qualification requirements.

Candidates who pass the first screening can progress to one-on-one interviews.

Focus on technical expertise, human skills, and the ability to fit into your company culture.

5. Onboard the Talent

Leverage onboarding tools to train the outsourced talent about your operations, including company policies and standard operating procedures (SOPs).

Also, outline their roles and responsibilities, including how their input will contribute to overall company goals.

6. Monitor and Optimize

Schedule regular follow-ups to measure progress and address arising challenges.

You can also provide feedback to motivate the talent and help them refine their efforts.

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What Is Outsource School?

Outsource School offers a support system to help entrepreneurs hire virtual assistants to upscale their businesses.

As career entrepreneurs, we run a portfolio of companies and understand the challenges of recruiting additional staff, especially for higher-level roles.

However, unlike when starting, we figured out a proven method for recruiting and maintaining virtual teams.

We launched Outsource School to help other business owners learn how to hire, onboard, and manage virtual assistants quickly to scale their operations.

Book a consultation call today and learn how you can scale your business with our systems!

Free resources you might like: 

Outsource School Homepage

Challenges of Outsourcing Work to India

Outsourcing to India is not all rainbows and roses. Every option out there is going to have some caveats. You need to be aware of these pitfalls, but don’t let them scare you away from outsourcing to India.

Cultural and Communication Barriers

India does have a lot of contact with the western world. However, this does not guarantee an absolute match in terms of culture. It also does not mean that every individual you come across will speak English the way you expect. 

Many will say that they speak English fluently. That means, however, that they speak well according to their standards. It’s a different variety of English, just like British English differs from American English in vocabulary and accent, and even grammar. Maybe their teachers – also not speakers of your native variety of English – told them they speak very well. They are likely not aware that people in other countries can’t understand them or don’t hold the same values and norms as they do.

One thing that warrants its own paragraph here is a warning about Indian holidays. Make sure that you ask anyone you hire about the holidays that they observe because Hindus and Buddhists especially have some very lengthy holidays that the west isn’t accustomed to.

Lack of Privacy and Security Laws

Every country has its own rules and regulations. Outsourcing to India means managing your expectations in terms of what laws they must abide by. When it comes to Asia, you need to know that the law tends to be less advanced in the areas of technology. This means that you need to cover your bases more thoroughly than you would if you were hiring locally. We recommend consulting a lawyer who is well-versed in the privacy and security laws that will affect you.

Unforeseen Expenses

Hiring overseas will always come with the risk of unforeseen expenses. You won’t be able to control the work environment, for instance, because it’s not your office. You won’t always know what might pop up for an overseas hire, either. However, you can easily reduce these risks by going over the details of the job and setting clear expectations. 

Take note of any instances when a hire doesn’t comply. Take steps immediately to ensure higher compliance next time around. Still, they may simply not meet your expectations, or don’t seem to be trying to. In this case, be prepared to safely stop work at a reasonable point in the project and let them go. If you have the proper milestones set up, you should have zero problems hiring someone else to pick up where they left off.

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Alternative for Outsourcing

Outsourcing to India is not your only option! You can outsource to many different countries all over the world. You can actually hire anyone these days who has the ability to work online. We have a favorite, however, which is the Philippines! Our whole team, actually, almost exclusively consists of freelancers we’ve hired from the Philippines.

The reason why we so highly recommend hiring from the Philippines is because they have the best scores in the areas we mentioned above. The costs of hiring in the Philippines are comparable to those in India. Sometimes, they can be higher, but this is because you get better quality. 

The time zone advantages are the same, and most Filipino freelancers are actually willing to work odd hours. They are very accommodating – it’s part of their laid-back culture! – so you can quite easily come to an agreement on hours. The BPO industry in the Philippines is also booming, so they have the experience and the infrastructure to support outsourcing. One of the things we love the most is that Filipinos speak English much better overall than the rest of Asia. Although some may have some accent and grammar issues, it’s not hard to understand them, comparatively. You will still need to look into privacy and security laws and set clear expectations to avoid unforeseen expenses. But you should be doing this with any hire, anyway!

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Frequently Asked Questions (FAQs)

Here are some of the most common questions businesses have when considering outsourcing to India:

How Much Can I Save By Outsourcing to India?

The amount that you can save by outsourcing to India versus hiring locally depends on the task you are hiring for. As mentioned above, you can expect to save up to 70% for the most part. This takes into consideration salaries and benefits, overhead, and equipment. If you require special software and are paying lower hourly rates, most freelancers will not agree to pay for the software.

What are the Risks Associated With Outsourcing to India?

Outsourcing to anyone is risky because you have a lower level of control. You do not work in the same space, and cannot supervise them closely. When you outsource overseas, this level of control drops further. You can manage these risks quite well, though, if you set up the right checks and balances and keep a close eye on operations – or hire someone to do that for you!

How Do I Ensure Data Security and Confidentiality When Outsourcing to India?

For the most part, limiting access to data is the best way to ensure data security and confidentiality across the board. Always keep backups, and set up safeguards so you are always in control of your data. This is especially important for financial data. Scammers are everywhere! The only reason why we all worry about getting scammed overseas is because it’s much harder to prosecute an overseas scammer. Moreover, the reason why countries like India, China and Russia have a bad reputation when it comes to scams is because of numbers – there are many more Indians, Chinese and Russians in the world than other nationalities. 

What are the Cultural Differences That I Need to Consider When Outsourcing to India?

One major hurdle for many western businesses when hiring Indians is the expectation of advancement. The Indian mindset is hierarchical because their society is hierarchical. An Indian hire can quickly lost motivation if not given opportunities for advancement. If you have a flatter operating structure, you may want to adjust for your Indian team to keep them performing well. 

To meet their aspirational goals, you will need to develop performance metrics to apply to them that unlock benefits. For example, if they finish a project faster without a lot of bugs, they get a bonus. If they fix bugs before the set deadline, you give them a nice review to post on different sites where they get work. Commendation within the company is also a good way to motivate people who love knowing that they can climb the ranks and hate feeling like they are commodities.

Conclusion

After weighing the drawbacks and benefits of outsourcing to India, you may still feel uncomfortable pulling the trigger. We understand how making that first overseas hire can be daunting. However, we are confident that if you know how to outsource work to India, you’ll be totally fine. It’s really about hope much attention you pay in the early stages, as you prepare to get an overseas hire ready to start working. If you need help in this area, we are, of course, available to you. Just book a call and we’ll get together to see how we can be of assistance.

Categories
Virtual Assistants

Virtual Assistant Cost: Factors, Plans & Pricing Insights

Virtual Assistant Cost: Factors, Plans & Pricing Insights

Person counting US dollar bills over a desk with papers and a notebook.

Wanting to know common virtual assistant rates?

In general, virtual assistant rates vary between $3 per hour up to $20+ per hour.

My name is Connor Gillivan. I’m an entrepreneur and I’ve been hiring virtual assistants for the past 10 years. I’ve hired 100s of VAs for scaling my companies to 6, 7, and 8 figures with an exit in 2019.

When I first started hiring VAs, I too wondered:

How much does a virtual assistant cost?

What virtual assistant rates should I expect to pay?

In this article, we’ll dive into everything you need to know about virtual assistants and the rates associated with them.

Here’s what we’ll cover: 

  • The Rise of Virtual Assistants
  • What Services Do Virtual Assistants Offer?
  • Average Cost of Virtual Assistants
  • Virtual Assistant Package Examples
  • Factors Influencing Virtual Assistant Pricing
  • What to Consider When Comparing Virtual Assistant Packages
  • How to Negotiate Virtual Assistant Rates
  • Maximizing Your Virtual Assistant Partnership
  • Is Hiring a Virtual Assistant Worth It?

The Rise of Virtual Assistants

The demand for virtual assistants has grown rapidly in recent years.

According to the Bureau of Labour Statistics, the number of virtual assistants in the United States alone has increased by an average of 10% every year since 2016.

The growth rate is expected to continue over the next decade, with virtual assistants becoming increasingly more sought-after and in-demand.

The rise of virtual assistants is due to the increasing need for businesses to streamline their operations and reduce costs.

Virtual assistants can provide a range of services, from customer service and data entry to more complex tasks such as scheduling and project management.

They can also be used to automate mundane tasks, freeing up time for employees to focus on more important tasks.

The 2020 pandemic also caused more business owners to look for remote talent, instead of only being focused on talent that could work in a local office.

Needless to say, virtual assistants are on the rise and it’s important to learn how to incorporate them into your business.

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What Services Do Virtual Assistants Offer?

The range of services that are offered by virtual assistants is vast and varied, but certainly not limited.

They can be hired for:

  • administrative support
  • customer service
  • technical support
  • project management
  • marketing
  • sales support
  • data entry
  • online research
  • content management

They can also provide creative services, such as:

  • web design
  • logo design
  • video editing
  • animation
  • graphic design.

Finally, virtual assistants can also handle: 

  • virtual event planning
  • social media management
  • virtual bookkeeping
  • virtual receptionist services
  • scheduling appointments
  • managing calendars
  • creating reports.

With the right virtual assistant, businesses can save time and money while still getting the help they need.

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Average Cost of Virtual Assistants

Factors like their location and specialization impact exactly how much your VA will charge you (more on these later).

Note, too, that the VA industry is booming, with a projected value of $19.27 billion by 2032, a 22.3% growth from 2023. This means the demand for VAs worldwide is increasing, which consequently causes an uptick in VA rates.

The reason is simple: the higher the demand, the higher the rates.

Let’s break down how much you’re expected to spend when you hire a VA:

Virtual Assistant Cost per Hour

On average, virtual assistants charge anywhere from $10 to $20 per hour, according to freelance marketplaces like Upwork.

Hourly arrangements work best for VAs that cover routine tasks daily (like administrative services) rather than output-focused projects (such as software development). For the latter, a per-project or per-milestone arrangement is typically more appropriate.

Keep in mind, too, that hiring through an agency can be more expensive than getting an independent contractor on board.

Philippine Virtual Assistant Cost

Filipino virtual assistants charge an average of $7 per hour. On a monthly basis, rates range from $400 to $1,200, depending on their type of services, expertise, and experience.

You may also find VAs that charge as low as $3 per hour (usually by entry-level VAs or very basic services) or as high as $20 per hour.

Be mindful of offering extremely low rates, though. That’s one of the most common outsourcing mistakes that can turn off potential candidates.

Hint: Offering $3 per hour or lower is considered lowballing and is frowned upon in the freelance marketplace.

Virtual Assistant From India Cost

Similar to VAs from the Philippines, VAs from India charge an average of $7 per hour. However, the pendulum can swing from $1.2 (101 INR) to $10, depending on the type of services you require.

Again–beware of lowballing, though. Always match the complexity of the services you need with the rates you’re going to offer.

Also, considering that the average VA from the US costs $26.80 per hour, hiring from India is a more cost-effective option. If you need work covered round-the-clock, the difference in time zone can also help cover the hours you’re not online.

Not sure where to start? Download our free hiring packet to access our case study, VA calculator, outsourcing tips, and more.

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Virtual Assistant Package Examples

Another option you can consider is hiring through virtual assistant packages. These are a set of deliverables that you expect your VA to fulfill within a set timeline.

This applies to per-project arrangements where you’re looking to hire an independent contractor for their expertise instead of on an hourly basis. It also helps ensure you’re hiring for the right virtual assistant skills.

For example:

Content Strategy Package: $499 per month

  • SEO strategy
  • Outline creation
  • Up to 5 long-form articles (Topics provided by you)

Email Marketing Package: $500 per month

  • Email marketing strategy
  • Up to 2 email marketing campaigns
  • Branded templates
  • Analytics and reporting

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Factors Influencing Virtual Assistant Pricing

The rate a virtual assistant charges for their services will depend on a variety of factors:

  1. experience level
  2. skill set
  3. the complexity of the services being provided
  4. the amount of time required to complete the task
  5. the geographical location of the client

Virtual assistants with more experience and specialized skills will tend to charge higher rates than those who are just starting out.

In addition, the type of services being provided can also affect the rate.

For example, virtual assistants who provide administrative services such as data entry, scheduling, and customer service may charge lower rates than those who provide more specialized services such as web design, graphic design, or software development.

Furthermore, virtual assistants who are able to provide services on a short-term or project basis may also be able to negotiate lower rates than those who are hired for long-term contracts.

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What to Consider When Comparing Virtual Assistant Packages

When deciding between VA packages, examine things like:

  • Budget: Does their rate match your budget? Is it fair to both parties?
  • Service coverage: Which package covers all the tasks you need?

It also helps to consider factors outside the packages themselves, such as:

  • Demonstrated skills: What does their track record look like? Ask for previous work that will help you gauge their skill level and expertise.
  • Schedule: Do you need the deliverables ASAP? In that case, the rates are expected to go higher.
  • Focus: How many clients are they handling at the moment? Juggling multiple clients means they may not be able to provide dedicated support.
  • Language and culture fit: From your interview, try to determine culture fit and language fluency to avoid miscommunications in the future. Follow these video interviewing tips to identify top candidates remotely.

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How to Negotiate Virtual Assistant Rates

When negotiating rates with a virtual assistant, it’s important to be upfront about your budget and expectations.

Be sure to ask questions about the services they provide and what types of tasks they are comfortable with completing.

If there are certain tasks you require that they are not comfortable with, ask if they can recommend someone who may be able to help.

Don’t be afraid to negotiate on price as most virtual assistants are willing to work with you on their price. Just make sure to be respectful and not negotiate too low to where it offends the virtual assistant.

Also, consider the virtual assistant’s experience and qualifications when negotiating a rate.

Ask for references and look for reviews online to ensure that the virtual assistant is reliable and trustworthy.

Additionally, make sure to discuss payment terms and any additional fees that may be associated with the services. This will help you to avoid any surprises down the line.

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Maximizing Your Virtual Assistant Partnership

If you find the right VA, you could be working together for years and scaling your business faster than you could on your own.

But as they say, it takes two to tango. To make the most of your partnership, you need to know how to nurture it. Here are some tips:

  • Cultivate a good working relationship: It pays to treat people with respect. This translates to practical things like paying them on time, making good on promises like raises and perks, and being fair on the amount of workload you delegate.
  • Give timely feedback: Even the best VA has the potential for improvement. Providing feedback is an investment in their growth, which will also help them work more effectively.
  • Compensate fairly: Check industry standards to ensure you’re paying them a fair rate for the services they provide. Also, discuss payment arrangements and other fees early on to avoid issues popping up later.
  • Trust their expertise: Try to avoid micro-managing them or you’ll defeat the purpose of hiring a VA. (This is also why it’s so important to hire top VAs.)

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Frequently Asked Questions (FAQs)

Do you have any more questions? These FAQs might help:

Are There Additional Costs Beyond the Hourly Rate of a Virtual Assistant?

These are potential additional costs when hiring a VA such as:

  • Client fees on freelance marketplaces
  • Training
  • Benefits
  • Tools

Are There  Hidden Costs of Hiring a Virtual Assistant?

Expenses outside the hourly or project rate may be considered hidden costs since they aren’t usually factored in when considering hiring a VA.

For example, it costs time and resources to train and onboard new staff. If you use tools that require a premium subscription, you may also need to shoulder the cost of those.

How Do I Calculate the Total Cost of a Virtual Assistant for My Business?

You can use our free VA calculator to know how much hiring a VA costs.

This is a handy tool for planning your budget, determining your outsource team size, and projecting expenses as you scale your business.

What Is Outsource School?

Outsource School is a hiring system that has helped 1,000+ students hire 2,000+ virtual assistants and freelancers.

Outsource School teaches you how to interview, onboard, train, and manage virtual assistants for your business.

You also gain access to Outsource School’s private community, Monthly Coaching Calls, and on-demand support from Outsource School’s founders.

If you need some more advice regarding VA rates, here’s a video which could give you a simple rundown of How Virtual Assistants Rate Themselves:

Conclusion: Is Hiring a Virtual Assistant Worth It?

Hiring a virtual assistant can be a great way to increase productivity and reduce costs associated with additional office staff or third-party vendors.

However, it’s important to find the right person for the job as this will ensure that you get the best results possible.

With the right person in place and an understanding of best practices when working with a virtual assistant, hiring a virtual assistant can be well worth it.

When considering hiring a virtual assistant, it is important to consider the cost of the service, the skillset of the virtual assistant, and the amount of time and effort that will be required to manage the relationship.

Categories
Virtual Assistants

Digital Marketing Virtual Assistant: Skills, Services & Benefits of Hiring

Are you in need of a digital marketing virtual assistant?

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Online marketing has given so many small businesses a chance to thrive. The online audience is so big that it could arguably be the main place to advertise in the near future. 

In this article, we will go through several ways digital marketing VA can help your business. With proper digital marketing, we know it can reach greater success. 

What is a Digital Marketing Virtual Assistant?

A digital marketing virtual assistant is any VA who helps you advertise your business. They will have your target audience in mind and use a variety of methods. 

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19 Digital Marketing Virtual Assistant Services

Here are the top 19 VA services that can revolutionize your business today:

1. Social Media Management

These platforms get a ton of users every day. If your business doesn’t have a social media account, you should get at least one. Otherwise, you can’t reap the benefits of getting your brand out to more people. 

Social media managers help you schedule content and post it. They make sure also that the content you post matches the aesthetic, tone, and message of your brand. They can create many types of social media ads from reels, shorts, and other graphics and videos. 

2. Email Marketing

This type of marketing uses one of the most popular forms of online correspondence. An email marketing assistant can help create and categorize contact lists. These are lists of people who have expressed interest in your products and/or services and have given their details. They can send targeted mass emails to segments of this audience. The type of content sent includes: 

  • newsletters
  • promotional materials
  • welcome series emails
  • abandoned cart reminders
  • transaction emails

They also make use of email marketing automation like Mailchimp. 

3. Content Marketing

This is all about how to put your content out so it’s available and attractive to your targets. The aim is to create engaging content that people are drawn to. This includes copywriting, blog-post writing, and other strategies that leverage content.

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4. Search Engine Optimization

SEO refers to a list of factors that determine your search engine rankings. If you want organic traffic to your website, you need a strong SEO strategy. This involves keyword bidding, linking, on and off-page optimization, and more. 

5. Sales Funnel Creation

A sales funnel comes in many forms.‌ Though it typically has 5 stages: Discovery, Interest, Comparison, Decision and Action.  It functions to help businesses understand how customers think and plan around that. A funnel shows the customer journey from awareness of your brand to considering purchasing to becoming a paying customer. To encourage repeat sales, businesses can offer loyalty programs during the post-purchase stage.

6. PPC Campaign Management

If SEO was organic search engine marketing, PPC is paid SEM. PPC stands for pay-per-click. It is a campaign where you pay a certain amount every time a visitor clicks your ad. This type of paid advertising also involves keyword bidding, testing ad copy, and creating a landing page with a strong call to action.

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7. Graphic Design

Whether it’s a company logo, website, or social media graphics, a graphic designer is a necessity. These individuals are responsible for creating attractive visuals. This can be for grabbing attention, communicating a message, or conveying your brand visually. 

8. Affiliate Management

Affiliate marketing is where third parties promote another brand’s products. They usually get a percentage of the profits from sales from their advertising. Alternatively, they can accept other benefits, depending on the arrangement.

Affiliate managers are responsible for affiliate recruitment. They also maintain relationships and improve the performance of affiliate relationships. They communicate with those in the network and ensure they are well-equipped. 

9. Partnership Management

This is a step above affiliate marketing where two companies combine their efforts and promote each other’s products.  Partnership management is similar to affiliate management. They communicate with partners to ensure mutual and respective goals are being met on both sides. 

10. Analytics and Reporting

Whatever the campaign, your digital marketing virtual assistant can run reports and analytics to gauge its effectiveness. Your virtual assistant for digital marketing tracks crucial metrics and notes any changes after trying out different tactics.

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11. Website Management

Your website is essentially the face of your brand. Therefore, you must ensure that everything on your website is well-organized, enhances the customer journey, and represents your brand effectively. A website manager’s duties involve:

  • Handling content on a website blog. This includes sourcing engaging images and videos.
  • Editing, updating, or removing outdated content 
  • Formulating strategies to improve web traffic. They typically have some SEO knowledge to improve web rankings. 
  • Making sure all pages are working properly. They conduct website tests and try to improve performance. 
  • Hosting and server management
  • Coding and other technical duties

12. Video Editing

Video is probably the most engaging form of ads out there. With the advent and popularity of short-form content, a video editor must know how to grab attention immediately. They naturally must be proficient in editing software like Adobe Premiere and Final Cut Pro. These people must know how to adapt to short and long form formats for social media. 

13. Mobile Advertising

This is marketing aimed at targeting mobile users. More than half of website traffic comes from mobile users in 2023. That’s small compared to the fact that over 90% of net users access the web through a mobile device. This is why this form is popular. Your internet marketing virtual assistant can help you reach these users through:

  • Social media
  • SMS/text marketing 
  • Location-based marketing 
  • Ads in mobile apps
  • Mobile app push notifications 

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14. Lead Generation

Lead generation is a key element to consider when outsourcing sales and marketing. This process involves grabbing the attention of a potential customer (lead). This is near the top of your sales funnel. It involves using the various marketing methods discussed to attract prospects.

15. CRM Management

Customer relationship management involves improving your business’s relations with its customer base. This includes creating and implementing strategies to improve customer experience, satisfaction, and retention.  

16. Marketing Automation

Your digital marketing virtual assistant can help you save time and increase productivity via automation. These marketing technologies enable you to automate campaigns based on certain conditions. You can run multiple campaigns across multiple channels simultaneously with ease. These allow you to use customer data in the system and create automatic delivery systems for promotional campaign material.

17. Strategy Building

Maybe you’re happy with the platform you’ve chosen for your marketing. However, maybe you aren’t getting the results you want. Your VA can help you reformulate and reimagine your campaigns. They can lend a fresh perspective and provide helpful insights and tactics. They can improve lead generation, lead nurturing, sales funnel optimization, retargeting campaigns, and more. 

18. Promotions

These refer to certain announcements or tactics implemented by businesses about their products or services. They include commonly known tactics such as:

  • product sales
  • free samples or free trials
  • coupons
  • discounts
  • limited time offers
  • bundles
  • membership exclusive deals (loyalty rewards programs) 

These can also include publicity posts for a new product launch or a restock of a popular item.

19. Market Research

Hoping to build your audience? Maybe you want to know which platforms or techniques will be most effective. You want to reach those audiences, right?

Want to know customer behavior, trends within your demographic, and popular marketing tactics? Perhaps you want to peak at your competition in the market and learn from them. 

A digital marketing virtual assistant can actually accomplish all this and more!

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What Skills Does a Digital Marketing Virtual Assistant Need to Have?

Excited to have a VA on board? You’ll know you’ve found the one when they demonstrate these skills:

Ability to Work Well Under Pressure

The world of digital marketing can be a high-stress, fast-paced environment. Someone who can handle a variety of tasks and marketing campaigns all at once is a valuable asset. With multiple platforms often involved, they need to schedule tasks well so they don’t get overwhelmed. 

Strong Work Ethic

Advertising and marketing management is no simple task. The digital space is ever evolving. With attention spans at an all-time low, businesses must stay on top of their game. If they don’t, they won’t catch their targets’ attention. And they’ll also lose their chances to engage with their audience. So, businesses need to post on multiple platforms practically every day. Your VA needs to juggle these.

Effective Communication Skills

Digital marketers need to communicate their ideas and strategies effectively. This is not only so that the rest of the team can implement it. It’s also so that the company can get behind the idea and give it their full support. The members can also contribute their own ideas. 

Research Skills

A digital marketer needs to know how to find relevant information related to their duties. They must stay current on the latest trends and platforms. They will be researching audiences, competitors, and new advertising opportunities. 

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Benefits of Hiring a Digital Marketing VA

Here are some benefits of working with a digital marketing VA:

  • Faster business growth: Having a VA lets you focus on scaling your business. You can delegate tasks that normally consume your time, like content marketing and market research.
  • Cost-effectiveness: You get a dedicated VA without investing in full-time staff. That means you don’t have to think about compliance issues (like taxes) or the resources (such as equipment or office space) required to have someone working on-site full-time.

Tip: Use our free VA calculator to determine how much hiring a VA costs.

  • Specialized services: A digital marketing VA is equipped with the specialized skills needed to run and manage marketing campaigns. You can even choose someone with a hyper-niched focus, like someone specializing in influencer marketing, rather than a generalist.
  • Better customer relationships: As you scale, it will be much more challenging to stay on top of what’s going on with each customer. A VA can take that off your plate by managing your social media accounts, newsletter, and website.

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How to Hire a Virtual Assistant for Digital Marketing

Consider these hiring tips to hire the right digital marketing VA:

  • Clarify your needs: As mentioned earlier, digital marketing VAs can offer a wide range of services. Chances are, you don’t need all of them, or you only need a VA with a specific set of skills. Determine what your business really needs and align that with who you’re looking for.
  • Develop a compelling job ad: Next, write a job description that will attract the right people. If you’re after top talent, you also need a top-tier job ad. That means you need a complete job description and an appealing offer (rates and perks).
  • Post on reputable platforms: Once your job ad is ready, you can advertise on freelance marketplaces or social media groups.
  • Shortlist candidates: Narrow your list of potential candidates down to two or three based on their level of expertise, experience, and culture match. Then, set up an online interview to get to know your candidates better.
  • Proceed to onboarding: Once you’ve decided whom to hire, prepare for onboarding. By providing the right training and using effective onboarding tools, you can help your VA ease into the new role as smoothly as possible.

Want to master the art of outsourcing to the right people? Download our free hiring packet to access our case study, video training, VA calculator, and more.

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Digital Marketing Virtual Assistant Interview Questions

To get to know your VA candidates better, it’s best to ask questions that tell you about their personality, interest in the role, and attitude, such as:

  • Tell me about yourself.
  • What interests you about this role?
  • What makes you a good candidate for this position?

You should also gauge their knowledge and level of expertise with industry-specific questions like:

  • What digital marketing tools do you use?
  • Tell me about a campaign you worked on in the past that you’re most proud of.
  • What is your experience in SEO?

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Tips for Working with a Digital Marketing Virtual Assistant

Have a VA on board already? Here’s how to keep your working relationship mutually enriching for years to come:

Review Their Portfolio

An internet marketing virtual assistant should have a portfolio of their previous work experience, graphics, and campaigns. Someone with less experience will have less in their portfolio but may cost less. That’s a risk you need to weigh properly. A portfolio shows you if they’ve worked with similar businesses. 

If working with someone specializing in graphic design, this is crucial. You can view their skill and style and evaluate if they fit with your branding. 

Onboard Them Well

Too much information is better than not enough. Make sure they have an in-depth knowledge of your company. This includes the culture, tone, brand, mission, vision, values, and target customers. Provide all details ahead of time, especially if your aim is for a particular aesthetic or style. 

Early Involvement 

Be involved in the process but don’t be domineering. You probably should be involved in approving certain campaigns, designs, ad copy, etc. You should do this at least in the beginning until you have built enough trust to give them more leeway. Once they’ve proven their effectiveness, you can start giving them the reins.

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Frequently Asked Questions (FAQs)

Here are the answers to some of the most commonly asked questions on marketing VAs:

Where Can I Find a Reliable Digital Marketing Virtual Assistant?

We recommend popular freelance platforms like MarketerHire, Upwork, Fiverr, and Freelancer.com

What Qualifications Should a Digital Marketing Virtual Assistant Have?

Anyone can have the skills to promote products without a degree. But you probably want someone who is knowledgeable about popular trends and culture. Good research skills are a must. They must be knowledgeable about the platforms you use for advertising. You might hire a marketer with specialized knowledge related to SEO or PPC. 

How Do I Train a Digital Marketing VA for My Business?

So, you know how to hire a virtual assistant for internet marketing. Now you learn the answer to this question close behind that. We recommend educating VAs thoroughly on your brand. They also need to know what your marketing goals and objectives are. You should also address any skill gaps they may have. For instance, you should orient them on any proprietary or preferred software you use. 

How Do I Ensure Data Security and Privacy When Working with a Virtual Assistant?

You can mitigate data security risks by hiring through reputable marketplaces. You can also write up legal contracts for extra protection. 

How Much Does a Digital Marketing VA Cost?

According to several sources, the rates for a digital marketer can range from $10-$35. (These sources include Upwork and Fiverr.) This depends on the specific type of work and level of expertise. More expert level freelancers can charge upwards of $50/hr. 

What Tools Should My Marketing VA Be Familiar With?

Marketing VAs often manage multiple campaigns simultaneously, so they must be familiar with tools that automate routine tasks, help them multitask, and manage their projects effectively.

These tools include:

Are Digital Marketing VAs Suitable for Small Businesses?

Yes. Digital marketing VAs are flexible and cost-effective, making them ideal for small businesses with limited budgets that need to squeeze more productive hours out of every work day.

Is It Better to Hire a VA Freelancer or Through an Agency?

Hiring through an agency is typically faster because you won’t be as involved in the process. 

However, if you want a more personal approach, you can hire a VA freelancer by posting on freelancer marketplaces.

What Is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

Conclusion

A digital marketing virtual assistant can help bring your brand in front of more people. Are you convinced yet? Hopefully, we’ve done a good job of marketing them to you!

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Virtual Assistants

8 Methods Of Saving Live Agent Support Time – Without Frustrating Customers!

saving live agent support time

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The best possible outcome of automation is to ensure certain goals are reached consistently. For example, if your health and safety planning protocols reliably ensured a 0% safety failure rate throughout the entire premises, that’s what we might call an excellent system. But would it mean that its procedures will never need to be updated? Of course not.

 

As such, any form of automation and management will need some form of human touch. Learning how to apply that, deftly, without breaking a well-operating system, is a skill in itself. Many business owners are having discussions such as this as they try to figure out where new AI protocols and management opportunities could exist within their operational framework.

 

Customer service is a great example. This is because if you were able to quickly sort through customer outreach and complaints without using up valuable support agent time, that’s a worthwhile approach to gun for. 

 

But at the same time, the need for human attention often implies that a system may have gone wrong somewhere. Your team may only have a dozen support agents and that’s a generous number, and while you could always outsource and scale that as you grow, putting in systems to prevent the need for a human presence could be ideal.

 

How might you go about this? Let’s consider eight examples, below:

 

1. AI Chatbots With Specific Rules

 

AI chatbots are everywhere now, but you can easily see which businesses have spent time setting them up and which are still using the generic adoption protocols with vague responses.

 

Of course, these tools aren’t necessarily perfect, but they’re getting better. A well-designed chatbot can handle initial queries, route customers to the right department, or provide quick answers to basic questions. They’re really effective should you use a rule based conversational platform to set up the flowchart of their decision-making as you might train a customer support agent to achieve.

 

This means setting specific rules and clear escalation pathways. If the bot doesn’t understand something or senses frustration, it should know when to hand things off to a person.

 

The great part here is that there’s no real downtime for your bot, they can process a query at any time and won’t need bathroom breaks either. You might not replace your team entirely but they’re a fantastic supplement to keep you agile. 

 

Better yet, they can always lead to putting in an official request, such as offering email or live chat support options if the problem can’t be resolved by the bot.

 

2. Frequently Asked Questions (FAQ) Sections

 

It’s easy to think of an FAQ as a wall of text that you have to read the entirety of before you get to your question, but that’s not necessarily the case anymore. This is of course why they’re viewed as relics, but you can prove that wrong with a little worthwhile design.



The most effective FAQ sections are dynamic, searchable, and continuously updated based on actual customer interactions. If you’d prefer, you can call this a “learning center” or whatever else helps bust the stigma of just sending someone to your carefully written guides.

 

That means you need to take time to categorize your FAQs logically. Grouping similar questions together or using a keyword system can help. You might even hire a copywriter to pen clear, concise language that mirrors how your customers actually speak. 

 

Be sure to include screenshots, short videos, or animated GIFs that demonstrate complex processes to make it more accessible. This way, customers will return to this, perhaps instead of contacting you next time.

 

3. Online Video & Written Tutorials

 

Video tutorials offer something written guides can’t, which is a helpful visual demonstration. Anyone who has fought with flat-pack furniture, a terrible guide written in another language, and wished they could just use a QR code to see a video has likely seen this before.

 

A 3-minute screen recording can often explain a complex process more effectively than a thousand-word document, even if it’s just a welcome to new individuals that have signed up and want to learn about how to manage their account from the portal. Remember to script your tutorials carefully and speak conversationally, while considering where users might get confused.

 

Written tutorials complement videos perfectly. Some users prefer reading, while others want to watch, and don’t forget that many AI tools that provide summary or snippets (like on Google’s SERP or even Gemini) will try to break that info down if they ask for it. If you offer both, you’re ensuring maximum reach and it’ll be less likely they need to reach out to you.

 

4. Included Product Tutorials

 

When a customer purchases your product, their onboarding experience matters immensely to them, and can solidify the first impressions they have of your brand. Of course, if you have an included guide or tutorial for use, then they don’t have to Google or contact you for an answer.

 

This will absolutely depend on what kind of product you use. These could be interactive walkthroughs as we discussed above, tooltips that appear when users hover over specific features, or short, contextual help videos depending on the service you’re offering. In person it could be a mini-booklet or even just sticker arrows on the product that show which way it should be utilized.

 

5. Troubleshooting Guides

 

It’s good to assume that even the most perfectly-written and developed tutorial is going to confuse someone. That’s just the way of the world.

 

That’s why a healthy troubleshooting section for each product, found online, can be very helpful. It can be linked from our prior advice about the learning center section of your website, or may be in the back area of the booklet. 

 

The best way to get across this info is to create flowcharts or decision trees that help users diagnose and potentially resolve their own issues. Of course, it’s wise to start with the most common problems and work your way to more complex scenarios.

 

Use clear, non-technical language right no, as it’s best to assume the user has zero technical background. Provide step-by-step instructions that are impossible to misunderstand with imperative language that shows what to do when. Include clear indicators of when a user should stop trying to resolve an issue independently and contact human support, such as if a safety issue is present.

 

This way you can make sure that if someone is calling you, that’s usually because they have a very good reason to do so.

 

saving live agent support time

Image source

 

6. Community Sections & Forums

 

If you develop a sense of community, you may be very surprised who is willing and able to contribute to it. Online communities can become powerful self-service support areas in that way, especially if you’ve mindful about how you structure and incentivize good contributions. 

 

Some may have user forums where users help other users, community advocates and ambassadors etc. That way it reduces the load on your support team. However, some community moderators or actual employers will need to have full admin access to correct bad info or link to more official guides.

 

You can use a points system to encourage users to do their best here. A good example is that of GiffGaff, a mobile phone network provider in the UK, who offer contract-like SIMs but without contractual obligations. Users generally think this is a good idea and so the community forums have been built from a sense of goodwill. 

 

You can also help this goodwill perhaps by giving certain individuals a product discount if their forum profile has enough positive upvotes or community badges. This way you help to reward those who get involved. Who knows how many minutes of customer support time this could prevent?

 

7. Outreach On Platforms

 

Platforms like Reddit, Stack Exchange, or industry-specific forums are becoming very helpful areas for understanding customer pain points and talking to them directly, again through an approved community outreach specialist.

 

For all they say about Redditors (and not unjustly), there’s a good amount of feedback to be had on a platform like this and if you’re active in a community dedicated to your service, then you can offer answers immediately without having to wait for the calls or emails to flood in.

 

You can also see how the general wider conversations about your products are going on, potentially preventing a PR issue or seeing status outages before you even realized they were happening.

 

8. Blog Updates, Technical News, Status Pages

 

A handy blog you share updates from can be a worthwhile enterprise, especially if you have them on a weekly or monthly basis. It’ll help people understand what to expect, such as when festivals might release parking information and maps before the festival so the customer support agents won’t need to be contacted. Technical news can follow the same principle, such as if you’re about to push a software update and what the patch notes entail.

 

A status page can also be helpful, as it might show when you’re aware of issues in service and keep individuals updated as you push out updates or fixes to test. All of this combines convenience and a sense of calm in your company.

 

With this advice, we hope you can more easily redirect customer agent access for the better.

 

What is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

Web banner for a program about hiring and scaling with virtual assistants, offering access for payments of $119.

Categories
Virtual Assistants

Philippines Virtual Assistant: Cost, Perks, and Where to Find

Looking to hire a Filipino VA but aren’t sure about Philippines virtual assistant cost ranges? 

Well, look no further because we’re here to answer your questions and help you make an educated decision.

In this article, we will be covering:  

  • Why Hire Filipino Virtual Assistants?
  • What are the Types of Virtual Assistants?
  • Factors Influencing Virtual Assistant Rates in 2023
  • What Are the Average Hourly Rates for Filipino Virtual Assistants in 2023?
  • Additional Factors Affecting Virtual Assistant Compensation
  • What Are the Best Virtual Assistant Websites to Hire From?

If you feel finding the perfect VA can be challenging, Outsource School will help you find the suitable VA in no time with our comprehensive guides, resources, and practical methods for outsourcing. Start your outsourcing journey and watch your business scale with ease.

A woman working on her laptop in a cozy cafe, surrounded by natural light and greenery, creating an inspiring workspace.

What Types of Virtual Assistants Can I Hire From the Philippines?

The Philippines offers a diverse pool of skilled virtual assistants who can help a wide range of businesses grow. Here are some of the most common types of VAs you can hire:

Follower

You can consider a follower to be a beginner or entry-level VA. These followers are trainees who need a lot of guidance. They don’t usually have enough experience to take initiative on their own. Your relationship with them is going to be that of a teacher in some respects, and they are your apprentice. With followers, you will need to teach them about whatever process you use that they must follow. This is an advantage because you will not have to get them to unlearn stuff.

Doer

A doer is more of a specialist. They are the types of workers that have a degree of in-depth knowledge. They can be left alone after some guidance on the specifics of how you want things done. Then they can go on to perform the work without a lot of supervision. Your culture and guidelines work together with their process and expertise. The relationship you have with a doer is one of collaboration.

Expert

Expert-level VAs are highly skilled. They likely have years of experience in their field. These types of VAs are usually brought on to help businesses create processes that do not yet exist. They help with areas of strategy and planning where the business owner needs help. They are consultants in the areas of their expertise. Experts show you the best methods to complete tasks and reach your goals. The relationship you have with experts is kind of a mix of follower and doer. The difference is that you take on the role of the learner and collaborate with the doer, drawing from their expertise. The processes they create with you are those that you relay to followers and doers to achieve your goals. 

A focused group of professionals collaborating on data analysis using laptops and charts in a modern workspace.

Perks of Hiring a Virtual Assistant from the Philippines

The Philippines is one of the most popular countries for outsourcing. The founders of Outsource School, Connor, and Nathan, can attest to the effectiveness of a Filipino VAs. They have hired multiple Filipino VAs for Outsource School and other businesses since their college days. But what is it about them that has earned them such a stellar worldwide reputation? Does this reputation affect the cost of a virtual assistant in the Philippines? 

In our “Should You Hire a Virtual Assistant in the Philippines?” article, we listed 8 reasons why Filipinos are great hires. These reasons are:

  • The Philippines is an English-speaking country. This makes communication much easier.
  • Because of the people’s English proficiency, the Philippines is one of the top countries for BPO outsourcing. This industry is one of the fastest growing in the country.
  • Filipinos can adapt to most cultures because of a lot of outside influences over the years. This is particularly true of US culture. American media, specifically, has a significant impact on current Filipino ideas about lifestyle and business. 
  • The Philippines is known for its hospitality. This stems from its people-focused culture. They value building relationships and collaborating to reach goals. This makes them valuable assets to any business.
  • Filipinos are adaptable and flexible. They are always willing to learn new skills. Most can and are willing to adapt to time zone differences. 
  • Filipinos are known to be hard workers. They deliver quality output regardless of circumstances. 
  • If you’re looking for someone who fits your business model of “family values”, hiring from a family-oriented country like the Philippines will get you the best results. 
  • Filipinos have developed resiliency and optimism due to their difficult history and proneness to natural disasters. This is evident in their attitude towards work. 

A woman working on a laptop and thinking.

How Much Does a Virtual Assistant Cost?

Philippines virtual assistant cost ranges are affected by several factors, which we will go into a little bit below.

1. Skillset and experience level

Certain skillsets will usually command different rates. For instance, a data entry virtual assistant will very likely have averages and ranges that differ than those of a graphic design virtual assistant or a dropshipping VA. 

Specialized skills and expertise

Basic VA skills are usually entry-level type skills. This is regardless of the field in which they work. They are usually skills related to basic administrative duties. However, the greater their level of mastery in that area, the more valuable their skills are. Additionally, VAs with a valuable yet niche sets of skills will fetch higher rates. Usually, the more technical knowledge they need to possess to be effective at the job, the higher the charge is for those services. For example, the lower end of the copywriter rate range is less than the lower end rates when hiring a content writer that specializes in SEO. But even basic sets of skills have a range depending on experience, which relates to efficiency.

Years of experience in the industry

While experience doesn’t necessarily determine skill level or talent, it is still a valuable factor that is worth considering. For instance, a VA with 3 years of experience has probably worked with multiple companies and teams with varying company cultures and team dynamics. This means they are more likely to have an easier time adapting to your culture and team. They also have had years to create and improve their processes to become more efficient with their time. 

Another bearing that experience has on Philippines virtual assistant costs is accurate rate calculation. They will more likely be able to give you an accurate and fair estimate after working with multiple companies and getting a better grasp of the value that they bring to the table. 

2. Job responsibilities and scope of work

How extensive of a job is it? How much do you need to get done?

A virtual assistant has many skills. You’re unlikely to find a VA with only one single set of skills. However, an employer that asks for work beyond the originally agreed-upon scope is far too common. This is why it’s necessary to lay out the duties and responsibilities plainly so your VA can calculate the rate they will charge. Naturally, the more you require of them, the more you need to pay them. 

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3. Demand and supply dynamics

Sometimes, rate ranges for the same skillsets can vary depending on how in-demand they are. For instance, imagine there is a flood of data entry VAs available on the market. This will usually mean that they will not be successful charging more. This is because they will be facing a lot of competition, which drives the prices down. This will cause them to lower their rates to find work.

To make sure you are still hiring the best in this type of environment, look for VAs who have more experience or unique skills. And remember that the best ones will not usually drop their rates by much because they know their value.

4. Time commitment and work arrangement

Full-time vs. part-time virtual assistants

Freelancers typically work on multiple projects to help ends meet.  Because of the lack of job security, part-time freelancers will usually have higher rate requirements than full-time freelancers. This helps them to cover hours that you don’t need them to work. 

You may, however, need someone to work with you more exclusively. In this case, you will need to pay for that commitment. You will not pay as much per hour as you would for a part-time hire, of course. You still need to pay competitively, though. This is because you are expecting them to be dedicated to you. This means that they are giving up potentially more profitable jobs.

Project-based or hourly rates

Some freelancers charge a fixed rate or give project-based quotes. These depend on the scope or depth of the project. Others charge the standard hourly rate. Sometimes, project pricing is more economical. This is because freelancers benefit from efficiency and clients know how much to pay. 

A close-up of a woman working on a laptop, navigating through a team collaboration platform during a busy workday.

Philippines Virtual Assistant Cost

Understanding the costs of hiring a virtual assistant from the Philippines is essential for budgeting and making informed decisions about outsourcing. 

Let’s look at the average hourly rates for Filipino VAs:

Follower

VirtualStaff.ph is a platform that hires Filipino freelancers. They then allow businesses to connect with them through thousands of daily job posts. When it comes to the cost of hiring a Filipino VA, they have valuable data to share. According to their data, the entry-level cost of a virtual assistant in the Philippines falls between $2 to $5/hr.

Doer

Specialization pertains to a very broad spectrum of jobs and duties. Because of this, an exact calculation here is a little bit more difficult to ascertain. Some specialists charge $5 an hour. Others charge $25. The rate depends on what they are specialized in. It can also change depending on how specialized they are in that area. So, we believe that if you are looking for niche skill sets, don’t look at generalized VA averages. Instead, we recommend knowing what skills you are looking for. Then you can look at the average costs of VAs within that specialization.

Expert

Expert-level Philippines virtual assistant cost ranges can go from $30 upwards. Again, the factors previously discussed affect this. The amount of guidance your business needs also affects rate ranges.

Additional Factors Affecting Virtual Assistant Compensation

Other factors that affect Philippines virtual assistant costs are retainer plans or packages that some VAs charge.  

Retainers involve hours that are billed before work begins. The employer dictates what is done during those hours. These retainers also have a pre-determined expiration dates. This means that these hours must be consumed within a set timeframe. Retainers are agreements based on time and not necessarily expertise. 

Packages are not time-sensitive and are based on expertise. These deals are project-based and are usually half upfront and half after the project has been completed. You can pay the whole thing upfront before seeing results if you trust the VA, though.

A man with headphones working on a laptop.

How to Pay a Virtual Assistant from the Philippines

When considering hiring a virtual assistant from the Philippines, arranging payment methods is crucial. A suitable payment method can benefit you and your VA by saving time, money, and trouble.

Below is an overview of the choices, with their pros and cons, to aid you in making a decision:

Paypal

PayPal is well known for its convenience and dependability. It is an excellent choice for those who want to work with virtual assistants from the Philippines. Both sides generally perceive it as a secure payment option. 

However, keep in mind that PayPal charges fees that can accumulate over time with frequent transactions. Also, be cautious of currency exchange rates, as they may not always be in your favor.

Wise (formally known as Transferwise)

When it comes to making direct bank transfers online, Wise is a preferred choice. Among other payment options, users opt for Wise because of its competitive exchange rates and affordable fees, which are specifically beneficial when sending money in pesos. 

This can help avoid high conversion fees, so more money goes to your VA’s account. Wise is particularly useful if you’re paying regularly, like monthly salaries.

Payoneer

Another great option, Payoneer, lets your VA in the Philippines withdraw funds locally or even use an ATM with a Payoneer card. 

This platform is widely used but comes with fees like PayPal, so check what works best for you and your VA.

Direct Bank Transfer

If you’re collaborating with a Filipino virtual assistant for longer, arranging a direct bank transfer for payments could be beneficial. 

Although it offers security and ease of use, international transfer fees can be high. This option often makes sense for larger payments or ongoing contracts.

Always discuss payment preferences with your VA before finalizing a mode of transfer. Flexibility can go a long way toward a smooth working relationship.

Close-up of the PayPal app icon on a smartphone screen, highlighting its usability for online transactions.

How to Find a Virtual Assistant in the Philippines

Aside from VirtualStaff.ph, there are other great Filipino virtual assistant companies to hire from. These include: 

Close-up of a person working on a laptop, focusing on content displayed on the screen.

Best Practices to Hire a Virtual Assistant in the Philippines

To find the right VA, planning and following some best practices go a long way. 

Here’s how to make hiring a virtual assistant in the Philippines a seamless experience:

  • Define Roles Clearly: First, write a clear job description covering the skills and tasks you need help with. Whether it’s managing emails, scheduling, or social media management, specific details will attract candidates with the right experience. For example, if you need someone to manage social media, specify tasks like creating content calendars, scheduling posts, and analyzing engagement metrics using tools. 
  • Screen for Skills: Ask for past work samples during the interview or consider a small skills assessment. For example, if you’re hiring for social media, ask them to draft a post as a test. This ensures they’re up to speed on your needed tools and tasks.
  • Assess Communication Skills: Clear communication is key to smooth remote work. When interviewing potential VAs, consider their responsiveness and English fluency to gauge how easily you can work together.
  • Set Clear Expectations: Time zone differences can be tricky, so clarify work hours early on. If you need someone available for specific hours, inform them upfront to avoid confusion later.
  • Offer Training and Resources: Many Filipino VAs adapt quickly, but a little onboarding support helps them learn your unique processes faster. Sharing resources like guides, workflows, or access to tools can help them feel set up for success from day one.
  • Keep Communication Open: Once you come to an agreement with your VA, check in or get updates every week. This will help you keep track of different tasks and help them if there are any roadblocks. It will also really help you have multiple projects on your plate.

It’s also necessary to draw up a virtual assistant contract and include the details to establish your expectations and requirements.

These steps will ensure smooth working relationships with your virtual assistant and push you toward achieving your goal.

What is Outsource School?

outsource school

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

A man working on a laptop in a cozy home office setup, using advanced software for productivity.

Frequently Asked Questions (FAQs)

Here are answers to some of the most frequently asked questions to help you better understand the pros and cons of hiring a VA from the Philippines: 

What Are the Common Challenges when Hiring Virtual Assistants in the Philippines?

Hiring a Filipino VA has its perks. However, you might face a few common hurdles when working across boards:

  • Time Zone Differences: Hiring a Filipino means being in different time zones. Try setting overlapping hours or a system for priority tasks for real-time collaboration.
  • Cultural Differences: Filipino virtual assistants highly value politeness, which might make them avoid asking questions or giving suggestions. Open communication can help you talk to your VA comfortably.
  • Connectivity: Certain areas in the Philippines may have trouble with internet connectivity. You can curb these issues by discussing their backup options, such as using mobile phones or utilizing a co-working space.
  • Distinct Work Styles: Work culture may vary in the Philippines, and your VA might take some time to adjust to the new working style. You must give them clear instructions, check in regularly, discuss everything in detail, and prepare onboarding documents for a smooth transition.

What Should I Consider When Selecting a Virtual Assistant Company to Hire a Philippines VA?

If you’re considering hiring from a VA company in the Philippines, you must remember certain things:

  • Reputation and Reviews: Check out their client reviews, which will help you learn about the company’s reliability and customer service. A positive client review and a track record of delivering results can go a long way.
  • Skills and Specialization: Various companies cater to different industry types, while some offer general support. For instance, if you want a VA for digital marketing, look for a company with a specific skill set in social media, content writing, or SEO.
  • Screening and Training: Choose a company with a thorough vetting process. This ensures you get qualified candidates ready to work effectively from day one.
  • Cost and Payment Terms: Agencies in the Philippines have different fee structures, so keep your budget in mind. Ask about their structure and whether they take a flat rate, hourly rate, or package to ensure a smooth process.
  • Support and Communication: Some agencies offer ongoing support, such as client support or a replacement guarantee. This will help you solve any issues that may arise in the future.
  • Trial Period: Some companies provide a trial period to help clients understand their VAs and evaluate if they can work with them. Availing of this trial period will allow you to make quick decisions and avoid any risks of misalignment.

What Are the Costs Involved in Hiring a VA from the Philippines Through a Virtual Assistant Agency?

Hiring a virtual assistant through an agency is convenient. But it can come with a few extra costs. Here’s a quick breakdown:

  • Service Fees: Most agencies charge a one-time fee upfront. This fee covers finding, screening, and training the suitable VA for you. This fee might be a bit higher if you need a VA with unique skills.
  • Monthly Management Fees: Some agencies will manage your VA’s daily work for an extra monthly fee. They can monitor productivity and handle basic admin tasks. This is great if you don’t want to manage the VA yourself!
  • Premium Support or Account Management: If you want dedicated account managers or priority customer service from the agency, this often comes at an extra fee. This can be useful for businesses that need ongoing support. 
  • Retention Fees: Want to keep your VA long-term? Some agencies charge a retention fee to secure their services. This helps guarantee your VA will stick around for the long haul.

Conclusion  – VA from the Philippines

Now you know the factors that affect how much a Philippines virtual assistant costs, you’re ready to start canvassing and finding the perfect fit for your remote team. 

 

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Virtual Assistants

Hiring a Social Media Virtual Assistant: Roles, Duties, and Benefits

Ready to hire a social media virtual assistant (VA)?

Social media for your business or personal brand taking too much time?

My name is Connor Gillivan. I’m an entrepreneur and I’ve been running social media campaigns for the past 10 years.

No matter how much I master a social media channel, there’s always too much work to do.

  • Posting daily
  • Commenting on posts
  • Engaging with comments on my posts
  • Connecting with new people
  • Learning from others
  • Handling DMs

The list goes on and on.

If you’re running social media for your personal brand or business, I’m sure you can relate.

That’s why I put this article together…so that others have a framework for hiring a social media virtual assistant.

A social media VA can help get your time back while keeping your social media strategy going consistently and smoothly.

In this article, we’ll cover:

  1. What Is A Social Media Virtual Assistant (VA)?
  2. Social Media VA Case Study
  3. 25 Tasks a Social Media Virtual Assistant Can Handle For You
  4. How Much Does A Social Media Virtual Assistant Cost?
  5. Where Can You Find a Good Social Media VA?

Two individuals working on a laptop at a table in an office setting.

What is a Social Media Virtual Assistant (VA)?

A social media virtual assistant (VA) is like having a sidekick to handle all your social media needs.

They’re a remote worker who can handle tasks like:

  • managing your social media accounts
  • creating content
  • running ads
  • managing your online community.

Think of them as your very own social media superhero!

Hiring a social media VA can save you time, money, and the headache of managing it all on your own.

They can help take your social media presence to the next level and give you the freedom to focus on other important aspects of your business.

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Benefits of Hiring a Virtual Assistant for Social Media

Are you thinking about hiring a social media virtual assistant? It’s more than just a time saver; it can actually transform how your brand appears online.

Here’s a look at the top reasons why hiring a virtual assistant as a social media manager could be a game-changer for your business:

  • More Time for Your Core Business: Social media can be a significant time drain. When you hire a virtual assistant for social media management, you have more time for big projects or personal goals. If you spend an hour each day on social media, that’s five hours a week you could use elsewhere.
  • Stay Consistent without Stress: Consistency is vital on social media, but it’s hard to keep up. A VA can handle regular posts and replies, even when you’re swamped. This way, your followers still see fresh content, and you don’t have to stress about missing a day.
  • Better Engagement and Growth: A VA, as a social media manager, can actively engage with followers, respond to their comments, and reach out to new people. When someone comments on your post, a VA can reply quickly, making your audience feel heard and valued.
  • Skills on Demand: Social media often requires multiple skills, such as design, writing, analytics, and more. Many VAs gain training in these areas, so you get all those skills in one hire.
  • Stay Ahead of Trends: Social media changes constantly. A VA can keep track of trends for you, like new Instagram features or popular hashtags, so your content stays fresh and relevant.

A VA might be the missing piece for your business to grow online!

Woman working on laptop in cozy cafe with brick walls and plants.

Social Media VA Case Study

Meet Sarah, a digital entrepreneur who was struggling to manage her social media presence on her own.

She was spending hours every day creating content, posting, responding to comments, and managing her community.

She knew she needed help but wasn’t sure where to turn.

One day, Sarah stumbled upon the idea of hiring a social media virtual assistant.

She did some research and found the perfect fit – a freelancer who specialized in social media management.

Sarah was a bit nervous at first, but after a few interviews and checking references, she decided to take the plunge and hired her social media VA.

Before making the hire, Sarah’s life was hectic.

She was juggling everything on her own, from content creation to community management, and it was taking up all her time.

She was constantly stressed, trying to keep up with the latest trends, and her social media presence suffered because of it.

Now that Sarah has a social media VA, her life has completely changed.

She has more time to focus on her business and personal life.

Her VA handles all her social media tasks, like posting, scheduling, and community management.

Sarah no longer feels the pressure of having to keep up with the latest trends, and she has more time to work on other important aspects of her business.

She can also enjoy her personal life without constantly worrying about her social media presence.

Overall, hiring a social media virtual assistant has been a game-changer for Sarah.

She’s been able to take her business to the next level, and she has more time to do the things she loves.

If you’re struggling to manage your social media presence, hiring a social media VA might be just what you need to take your business to the next level.

Let’s look at 25 ways that a Social Media VA can help you out.

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25 Tasks a Social Media Virtual Assistant Can Handle For You

Managing social media can be time-consuming, but a skilled virtual assistant can take the load off your plate. 

Here are 25 tasks a social media VA can expertly handle for you so you can focus on growing your business:

  1. Content creation
  2. Social media management
  3. Hashtag research
  4. Competitor analysis
  5. Content curation
  6. Social media ad management
  7. Analytics reporting
  8. Graphic design
  9. Video editing
  10. Content promotion
  11. Community management
  12. Influencer outreach
  13. Customer service
  14. Social listening
  15. LinkedIn profile optimization
  16. LinkedIn lead generation
  17. Instagram story creation
  18. Instagram reels creation
  19. Twitter management
  20. Facebook group management
  21. Pinterest management
  22. Blog management
  23. Email marketing
  24. Facebook ad management
  25. YouTube video editing and optimization

Want further inspiration for tasks to pass off to your social media VA? Check out this video:

Perks of Choosing Professional Social Media Virtual Assistant Services

When you use a professional VA service, you gain access to experienced, pre-vetted talent and a support system that makes managing your social media easier.

Here’s what makes professional VA service an intelligent choice:

  • Pre-Vetted Experts: Hiring through a professional service means the VA has already been vetted for skills and reliability. You might find a VA specializing in Instagram or an expert in LinkedIn with experience proven by other clients.
  • Ongoing Training: Many VA services train their VAs on the latest social media updates. This means you get a VA who knows about new trends, like Reels on Instagram or LinkedIn Stories, so your account doesn’t fall behind.
  • Accountability and Backup: Professional services often provide a backup VA if your VA gets sick or is unavailable. This way, your social media doesn’t go dark unexpectedly, and tasks are still on time.
  • Easy Replacement: If you are incompatible with your current VA, professional services can help you find a replacement quickly. You don’t have to start from scratch; the transition is smoother.

Choosing a professional VA service adds convenience and reliability to the process, ensuring you have a capable and dedicated social media assistant.

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How to Hire a Virtual Assistant for Social Media Management

Hiring a social media virtual assistant doesn’t have to be complicated. 

Here’s a simple, step-by-step process to ensure you find the suitable VA for your business needs:

  • Define Your Needs: Start by listing specific tasks you want help with. Get clarity on whether you want them to post daily Instagram posts, post weekly LinkedIn articles, or just reply to comments.
  • Set Your Budget: Decide how much you’re willing to pay, whether hourly or monthly. Knowing your budget helps you focus on candidates who match your price range.
  • Post Your Job on Specialized Sites: Use platforms like Upwork, Fiverr, or Freelancer. In your job post, be specific about what you need, like “looking for a VA with experience in Twitter engagement and Pinterest management.”
  • Interview and Test: Conduct video interviews with candidates, ask for work samples, or give a short test task. For example, you can ask them to draft a sample Instagram post. This will help you see if their style aligns with your brand.
  • Set Clear Expectations: Once you hire, clearly outline the schedule, response time, and preferred communication tools (like email or Slack). Clear guidelines will reduce confusion and keep things running smoothly.

Need help finding the perfect match for your brand? We at Outsource School make it easy with proven frameworks, hiring tools for outsourcing, and strategies for scaling efficiently.

Schedule a consultation today
and get the support you need to hire an efficient VA!

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Where Can You Find a Good Social Media Management VA?

There are several places where you can find a good social media virtual assistant (VA). Here are five sites to start with:

  1. Upwork: Upwork is a popular freelance marketplace where you can find VAs with social media expertise. You can browse through profiles, check reviews, and even conduct interviews with potential candidates.
  2. Fiverr: Fiverr is another popular platform for finding freelance VAs. They have a wide range of social media experts available, and you can see samples of their work and check their ratings and reviews.
  3. Freelancer.com: Freelancer.com is a global freelance marketplace where you can find VAs from around the world. They have a category specifically for social media experts, and you can see the hourly rate and location of each candidate.
  4. Onlinejobs.ph: If you’re looking for a VA based in the Philippines, Onlinejobs.ph is a great resource. They have a large pool of talented VAs with social media expertise, and you can browse through profiles and contact candidates directly.
  5. PeoplePerHour: PeoplePerHour is a UK-based freelance marketplace that has a wide range of VAs with social media expertise. You can search for freelancers by category or skill set and read reviews and ratings from past clients.

When it comes to finding a social media VA, there are many countries you can look to for talent.

Some popular countries include the Philippines, India, and Bangladesh, where VAs can be more affordable.

However, keep in mind that location shouldn’t be the only factor in your decision.

You should also consider the VA’s experience, skills, and communication abilities.

With the right research and communication, you can find a social media VA that’s the perfect fit for your business.

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Social Media Virtual Assistant Rates

The cost of hiring a social media VA can vary depending on the level of experience and location you’re hiring from.

In general, a beginner-level social media VA might charge around $10-$20 per hour, while a more experienced VA could charge upwards of $30-$50 per hour.

However, keep in mind that rates can also vary based on the location of the VA.

For example, a VA based in the United States or Europe might charge more than a VA based in a developing country, like the Philippines or India.

If you’re looking to hire a social media VA, it’s important to set a budget and determine what tasks you want them to handle.

Some VA’s might have a set rate per hour, while others might charge a monthly retainer fee or project-based rate.

It’s important to communicate your budget and expectations upfront to make sure you find a VA that’s a good fit for your needs.

In the end, the cost of hiring a social media VA can be well worth it if it frees up your time and allows you to focus on other aspects of your business.

Just remember to do your research, set a budget, and communicate your expectations clearly to find the right fit for your business.

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Best Practices for Working with a Virtual Social Media Assistant

Now that you’ve found your VA, let’s talk about getting the best results. 

With a few smart strategies, you can build a productive and enjoyable working relationship:

  • Regular Check-Ins: Weekly or bi-weekly check-ins can help you stay on the same page. You can discuss what’s working, exchange new ideas, or express any concerns.
  • Use Project Management Tools: Tools like Trello or Asana let you create task boards, assign due dates, and track progress. For instance, you can have a board for “Content Ideas,” “In Progress,” and “Scheduled Posts.”
  • Give Constructive Feedback: Be open about what you like and what could improve. For example, if you feel the captions are too formal, let your VA know you’d like a more casual tone. This will help them quickly adjust to your brand style.
  • Share Brand Guidelines: If you have specific colors, fonts, or themes, share these upfront. A VA who understands your brand guidelines can create posts that feel on-brand and recognizable to your followers.
  • Celebrate Wins: Recognize achievements together, whether it’s a follower milestone or a high-engagement post. For example, if your page hits 1,000 new followers, send a quick “Great job!” to your VA. It boosts morale and keeps them motivated.

Following these best practices sets you both up for a productive relationship and great results.

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What is Outsource School?

Outsource School helps you to unlock the potential of virtual assistants and accelerate your business growth.

This is the exact system Outsource School’s founders, Nathan Hirsch and Connor Gillivan, used to go from zero to 8 figures and 40+ virtual assistants with an exit in 2019.

Since being founded in 2020, Outsource School has helped 1,000+ business owners hire 2,000+ virtual assistants for their companies.

Schedule a free sales call to learn more

Free resources you might like: 

Web banner for a program about hiring and scaling with virtual assistants, offering access for payments of $119.

Frequently Asked Questions (FAQs)

Here are some frequently asked questions that can help you make the right decision for your business:

How Do I Choose the Right Social Media Marketing Virtual Assistant for My Business?

Are you wondering about the qualities of a virtual assistant to look for when hiring for social media? Here are some things to keep in mind:

  • Experience: Ensure the VA has experience managing the social media platforms you use.
  • Skills: Look for a VA with content creation, community management, engagement skills, or any other specific one you need.
  • Cultural Fit: The VA should align with your brand’s tone and values.
  • Work Samples: Ask for their past work samples or portfolios to ensure quality.
  • Communication: Strong communication skills are crucial to ensure smooth collaboration.

Considering these factors, you can hire a VA who fits your needs and will help your social media thrive.

What Are the Benefits of Hiring a Social Media Virtual Assistant in the Philippines?

Hiring a social media virtual assistant from the Philippines can offer significant advantages, especially for businesses looking to save costs while still getting high-quality work:

  • Filipino VAs often offer competitive rates, allowing you to maximize your budget.
  • Communication would be smooth and efficient as English is one of the official languages in the Philippines.
  • Many Filipino VAs specialize in social media management and have experience with platforms like Instagram, Facebook, and LinkedIn.
  • Filipinos are known for their strong work ethic, reliability, and dedication to delivering quality results.
  • VAs from the Philippines are familiar with global trends and can tailor content to appeal to an international audience.

What is Included in Typical Virtual Assistant Social Media Packages?

Social media virtual assistant packages often include tasks like content creation, posting, community management, hashtag research, engagement, and analytics reporting. Some packages may also include ad management, influencer outreach, and content strategy.

Packages can vary depending on the VA’s experience and your business’s specific needs, so it’s essential to clarify what’s included before signing any agreement.

Conclusion

Hiring a social media virtual assistant (VA) can be a game changer for your personal branding or business social media strategy.

I’ve seen it first hand and I’ve also see other entrepreneurs tap into this as a way to free up their time while keeping their social media growing.

If you’re considering hiring a Social Media VA, consider joining Outsource School to get our exact hiring system.

You’ll be able to learn it within a couple of hours then apply it to hiring a rock star to manage your social media.

If you have questions, feel free to reach out to us at Support@OutsourceSchool.com.

Happy hiring!